Senior PR Executive
Rue Madame Limited
- Company Industries:Wholesale / Retail
Job Information
- Post Date:2016-08-05
- Career Level:Middle
- Location:Not Specified
- Salary:Salary negotiable
- Employment Type:Full Time
- Job Function:Marketing - Marketing Communication Public Relations - Event Management Public Relations - General / Suppo
- Benefits:Dental insurance Double pay Five-day work week Medical insurance Overtime pay &
Job Description
Job Description:
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Execute day to day marketing initiatives in Hong Kong and Singapore in the areas of public relations, advertising, events and sponsorship, sales and promotion, and CRM programs
- Formulate and manage localized PR plan and schedule
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Handle and manage daily PR loan activities
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Develop PR activities to promote brand image through traditional to new media
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Strengthen media relationship and expand media network
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Maintain quality media exposure
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Establish strong relations with target celebrities for positive endorsement
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Maintain brand websites and social media
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Provide bilingual editorial support for marketing materials
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Liaise with production houses/ agencies on marketing materials, visual merchandising and premium
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Monitor local database quality and customers segmentation and help stores to improve data collection and qualification
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Identify potential recruitment pools such as joint promotions with different partners, shopping mall etc
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Plan and executive customers' events and other special initiatives
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Share results, best practices and projects carried out by competitors with management
Requirements:
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Bachelor degree in business administration, marketing, or other marketing communications-related disciplines and with minimum 3 - 5 years of Fashion / Luxury Retail experience
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Good command of MS Office tools (Word, Excel, PowerPoint, etc)
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Fluency in English and Chinese (written, spoken, comprehension)
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Excellent customer-service orientation
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Strong verbal and written communication abilities
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Good comprehension of fashion retail marketing
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Analytical skills and sharp attention to detail
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Self-motivated, independent, responsible, can work under pressure and meet tight deadlines
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Good at taking constructive and prompt actions to promote the brand accordingly
We Offer: 5-day work week, Double Pay, Medical Insurance, Dental Care, 12 days Annual Leave, 5 days Marriage Leave, Birthday Leave and Public Holiday. Interested candidates please send your resume with current & expected salary to hr@rm-fg.com for interview appointment.
Company Info
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