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Senior PR Executive

Rue Madame Limited

  • Company Industries:Wholesale / Retail

Job Information

  • Post Date:2016-08-05
  • Career Level:Middle
  • Location:Not Specified
  • Salary:Salary negotiable
  • Employment Type:Full Time
  • Job Function:Marketing - Marketing Communication  Public Relations - Event Management  Public Relations - General / Suppo
  • Benefits:Dental insurance  Double pay  Five-day work week  Medical insurance  Overtime pay &

Job Description

Job Description:

  • Execute day to day marketing initiatives in Hong Kong and Singapore in the areas of public relations, advertising, events and sponsorship, sales and promotion, and CRM programs

  • Formulate and manage localized PR plan and schedule
  • Handle and manage daily PR loan activities

  • Develop PR activities to promote brand image through traditional to new media

  • Strengthen media relationship and expand media network

  • Maintain quality media exposure

  • Establish strong relations with target celebrities for positive endorsement

  • Maintain brand websites and social media

  • Provide bilingual editorial support for marketing materials

  • Liaise with production houses/ agencies on marketing materials, visual merchandising and premium

  • Monitor local database quality and customers segmentation and help stores to improve data collection and qualification

  • Identify potential recruitment pools such as joint promotions with different partners, shopping mall etc

  • Plan and executive customers' events and other special initiatives

  • Share results, best practices and projects carried out by competitors with management 

 

Requirements:

  • Bachelor degree in business administration, marketing, or other marketing communications-related disciplines and with minimum 3 - 5 years of Fashion / Luxury Retail experience

  • Good command of MS Office tools (Word, Excel, PowerPoint, etc)

  • Fluency in English and Chinese (written, spoken, comprehension)

  • Excellent customer-service orientation

  • Strong verbal and written communication abilities

  • Good comprehension of fashion retail marketing

  • Analytical skills and sharp attention to detail

  • Self-motivated, independent, responsible, can work under pressure and meet tight deadlines

  • Good at taking constructive and prompt actions to promote the brand accordingly

 

We Offer: 5-day work week,  Double Pay, Medical Insurance, Dental Care, 12 days Annual Leave, 5 days Marriage Leave, Birthday Leave and Public Holiday. Interested candidates please send your resume with current & expected salary to hr@rm-fg.com for interview appointment.   

  

 

Company Info

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