Job Description:

Responsibilities

• Analyze how our brand is positioned in the market and crystallise targeted consumers insights
• Take brand ownership and provide the vision, mission, goals and strategies to match up to
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies
• Lead creative development and create motivating stimulus to get targeted population to “take action”
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Coach the team and get the best from everyone
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
• Oversee marketing and advertising activities to ensure consistency with product line strategy
• Monitor product distribution and consumer reactions
• Anticipate bottlenecks
• Brainstorm new and innovative growth strategies
• Align the company around the brand’s direction, choices and tactics

Requirements

• Proven working experience
• Drive for results and leaderships skills
• Excellent understanding of the full marketing mix
• Highly creative with ability to think out of box
• Experience in identifying target audiences and devising campaigns that engage, inform and motivate
• Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
• Strong research and analytical skills and data-driven thinking
• Advanced communication and interpersonal skills
• Up-to-date with latest trends and marketing best practices
• Comfortable working with numbers, metrics and spreadsheets
• Excellent command of the English language
• BS/MS degree in marketing or a related field
• A willingness to listen

Immediately available is preferred

Interested parties please send a full resume with available date, current and expected salaries via clicking "APPLY NOW".

For more information about us, please visit our website http://www.modaflorahk.com/

Moda Flora in Italian means, "Vogue Flowers". Fiori de Amore means “Flowers of Love”. At Moda Flora we make high-end preserved flower arrangements for special occasions using only premium grade preserved flowers.

What are Moda Flora preserved flowers? Moda Flora preserved flowers are naturally grown flowers in deep rich soil specifically to be preserved using a technique known only by a few. The flower retains is rich freshness, colour, brightness and beauty, using a special technique that allows the flower to retain its original look for over twelve months without water or sunlight. As you know fresh flowers placed in water have a life span or a few days and with the cost of flowers today, the value is lost together with the reason for giving them also lost within a few days.

Moda Flora motto is "Beyond the best". The pride of Moda Flora is our team of dedicated, passionate and professional florists and designers that deliver the most premium preserved flowers in the world to our valued customers. Our customers throughout the world know that when they purchase our products that they are purchasing the best available in the world. 

Our flowers are preserved and imported from various countries around the world including Japan, Kenya, Columbia and Ecuador. At Moda Flora we also have our own preserved flower division to preserve our own specialty range flowers that are not produced from our providers.

Every product sold by Moda Flora is hand crafted and unique for you, or for a gift to someone you love or care about. Everyone at some time in their life deserves the best.