Responsibilities:

• Leverage luxurious brand image and enhance awareness; ensure brand guidelines are met through all channels of advertising and tactical promotions;
• Work closely with Business Development team to drive sales, maximize business opportunities and promote brand awareness;
• Budget planning, ensure smooth implementation of all marketing programs and activities (both ATL & BTL), evaluate the effectiveness of different marketing programs & platforms;
• Organize trade exhibitions and PR events in HK, China and South East Asian countries;
• Coordinate with internal and external parties to ensure excellent execution of marketing / brand building initiatives;
• Develop potential sales tools to maximize business growth;
• Support ad hoc projects as assigned.
  
  

Requirements:

• Degree holder in business related disciplines;
• Over 3 – 5 years’ solid related working experience in the luxury industry, especially in wholesale sectors, particularly handling with products like watches, jewelry and eyewear;
• A strategic thinker with demonstrated experience in the analysis of market trend, brand building and media networking;
• Dynamic, resourceful, multi-tasked and able to articulate business objectives;
• Strong in communicating with different people at all levels, both internally and externally;
• Able to generate different kinds of copywriting, e.g. press release, product release, brand materials etc.;
• Proficient in PC skills including common Microsoft Applications and Chinese Word Processing; knowledge in Photoshop / Illustration is an advantage;
• Fluent in English, Mandarin and Chinese, both written and spoken;
• Travel to China / Overseas is required;
• Candidate with less experience will be considered as Assistant Brand Marketing Manager.
  
  

Interested parties, please send your detailed resume with expected salary by clicking 'Apply Now'.

Data collected will be used for recruitment purpose only.

Europe Group is a luxury retailer carrying over a hundred of high-end brands. To cope with the company’s rapid expansion, we invite high caliber personnel to fill the following position: