Business Insight and Activation Manager, Digital Banking
PI Business Consulting Limited
- Company Industries:Human Resources Management/Consultancy
Job Information
- Post Date:2017-01-17
- Career Level:Middle
- Location:Not Specified
- Salary:Salary provided
- Employment Type:Full Time
- Job Function:Project Finance
Job Description
On behalf of our client, one of the largest Retail Banks in Hong Kong, we are inviting application for the position as the following
Business Insight and Activation Manager, Digital Banking
Principal responsibilities:
- Define digital product value proposition – drive competitive pricing, product offerings and differentiating services online versus competitors
- Work closely with stakeholders across multiple product teams to drive digital wealth / insurance / deposit / asset product sales and revenue, including design and execute targeted up-sell / cross-sell strategy in digital platform
- Drive development or extension of bank’s retail products and service offerings to digital platform where on-boarding target customers to take up the products / services on digital
- Lead digital channel performance across internet banking, mobile and public website to maximize revenue generation and business growth for various products and services
- Review current digital analytics and customer feedback to improve customer experience, engagement and digital marketing strategy across the products
- Conduct competitive analysis, customer testing (if needed) to verify ideal digital sales journey or digital concept
- Gather, report and present digital platform results, analysis, and market intelligence
Requirements:
- University degree in Business Administration, Marketing or other relevant qualifications
- At least 5 years of relevant experience, preferably with exposure to banking and financial sector
- Solid experience in product management or digital product sales and marketing
- Good understanding of digital analytics, technology developments and emerging consumer and industry trends and how they drive digital strategy
- Customer-oriented with strong business acumen and analytical skills
- Strong self-motivation with good project management and interpersonal skills
- Proficiency in both English and Chinese
- Open-minded and self-motivated with good communication, interpersonal, problem solving skills and strong sense of responsibility
- Great sense of ownership and servicing mind-set to ensure efficient and effective customer service delivery
(Candidate with less experience will be considered for the role of Assistant Manager)
Company Info
PI Business Consulting Limited is a consultancy firm established and managed by seasoned Human Resources professionals. We specialize in search and selection of executives for the Banking and Finance, and Insurance Industry.
General Line: 2121 2580
Fax: 2121 2500
Website: www.piexsearch.com
Address: Unit 1210, 12/F, Inter-Continental Plaza, 94 Granville Road, Tsim Sha Tsui, Hong Kong
Employment Agency Licence Number 67206
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