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E-Business & Digital Marketing Senior Executive

Luk Hing Investment (Hong Kong) Limited

  • Company Industries:Food and Beverage

Job Information

  • Post Date:2017-02-03
  • Career Level:Senior
  • Location:Not Specified
  • Salary:Salary provided
  • Employment Type:Full Time, Permanent
  • Job Function:Marketing - Marketing Communication  Others  

Job Description

Job duties:

  •  The role will be responsible for theclubbing and festival scene. To develop and implement innovative digital marketing strategies for Hong Kong & China through online channels, including websites, social media, mobile, interactive platforms and search engine marketing etc.
  • Work closely with partners to develop strategic cross marketing activities.
  • Formulate content strategy and manage the content update of digital channels.
  • Work closely with the team to ensure a perfect alignment with all events & campaigns including content development, budgeting, production & logistics.
  • To source and liaise with business partners for joint promotion opportunities, coordinate with internal and external parties to ensure professional execution of campaigns.

Requirements:

  • Excellent copy writing skills, especially in Chinese. Native Mandarin speaker preferred.
  • Degree holder with 3+ years of experience in digital marketing especially in China marketing.
  • Familiar knowledge on digital trends and social media technologies to driving digital audience growth. Experience on promotional events and product promotion is highly preferred.
  • Plan and execute all marketing database, email, social media and display advertising campaigns. Strong preference for a data-driven marketing approach, experience in using database information to identify target markets for all marketing campaigns.
  • Superior knowledge of SEO best practices regarding keyword research, on-page optimization, link building etc.
  • Proficiency inHTML/CSS/JavaScript, and experience with website management, Content Management Systems (CMS) would be highly desirable.
  • Proficiency in Adobe Photoshop andIllustrator would be an advantage.
  • Experience in social media content management is essential, especially familiar with Weibo & WeChat Account operation.
  • Proficiency with Google Analytics and Google Adwords, has track record of achieving superior ROI with various SEMand SMO campaigns.
  • Strong communication/interpersonal organization skills and attention to details.
  • Ability to work well under pressure and manage multiple projects concurrently in a fast-paced environment.
  • Willing to work overtime or during holiday & travel outside to work.

 

Interested candidates please apply with full resume, present and expected salary to Human Resources Department.

All applications will be treat in strictly confidential. Applicants who are not invited for an interview within 2 months may consider that their application an unsuccessful.

 

Company Info

We are a listed company which focus on catering and entertainment business in Hong Kong, Macau and PRC.

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