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Content Strategist

IvySpace Limited

  • Company Industries:Others

Job Information

  • Post Date:2017-02-23
  • Location:Not Specified
  • Salary:Salary provided
  • Employment Type:Full Time
  • Job Function:Marketing - Brand / Product Management  

Job Description

The Position:

The Content Strategist position requires a unique blend of creative thinking, written and visual communication, strategic analysis and problem solving that will together ensure the clarity of our messaging, consistency of our visual identity and effectiveness of our content. As a relatively new brand, IvySpace presents an exciting opportunity to both play a crucial role in the development of our communications strategy and see how marketing can tangibly drive the overall growth of a business.

 

A position at IvySpace offers the opportunity to experience working at one of Hong Kong’s most dynamic and fastest-growing startups. Within a year the team has grown from 2 to 30 with offices in Hong Kong, Beijing, Europe, Johannesburg, and the U.S. This position will be based out of our headquarters in Hong Kong and the role’s key responsibilities will include:

 

  • Support the Head of Marketing to develop and implement tactic ideas to achieve communications goals
  • Work within brand guidelines to define the brand’s “look and feel”
  • Ideate and produce content (images, videos) for a variety of online and offline channels (web, social, print, etc.)
  • Convey a consistent brand aesthetic and tone in design and copy
  • Provide strategic recommendations based on the performance of assets
  • Assist with competitive audits and translate insights into actionable strategies

 

The successful candidate will grow to become the Manager of a growing Marketing Strategy team, in charge of recruitment and project management.

 

Your Profile:

  • You must be passionate about education and branding, and a believer in the power of peer-to-peer mentorship
  • You need to be a strong communicator who will collaborate with team members to move projects forward
  • You must be a high-energy worker, able to adapt to change and take on new projects as they arise
  • You must be able to take ownership of tasks and projects and bring them to completion
  • You must be fluent in Mandarin with experience writing copy for the Mainland Chinese market, and proficient in English
  • You must possess proven design skills (Adobe CS and video editing software) and experience working across a range of channels, including WeChat and Weibo
  • You must have work authorization for Hong Kong

 

Preferred Requirements: 

  • Agency experience is a plus
  • Prior education-industry work experience a plus

 

The Opportunity:

  • HKD 12,000-14,000 monthly salary, commensurate with experience
  • Basic Health Insurance Coverage
  • Discretionary Annual Bonus 

Company Info

Our Company:

We believe, first and foremost, in student ambition. We also believe students all over the world should have access to the resources that will help them achieve their goals. IvySpace is Asia’s premier peer-to-peer education technology network, connecting students with study abroad aspirations to current undergrads and recent graduates from top U.S. universities. These connections are built for authentic peer-to-peer guidance on: 

  • English Training
  • Leadership & Intercultural Fluency
  • Admissions Guidance
  • Academic Tutoring

Founded by a group of Yale graduates and former finance professionals, IvySpace is a disruptor in an education space crowded with admissions consultants and brick-and-mortar learning centers. Students on our platform book live, one-on-one video conferencing sessions with their mentors, allowing them to study anytime and anywhere they please. All of this makes for a supremely enriching, highly personalized learning experience.

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