Where is it based? – Hong Kong

• Are you a creative and energetic marketing professional
• Have you successfully delivered and executed marketing programmes for digital audiences
• Have you managed email and online marketing activities

If so, this important position may be just what you are looking for.

Who are we?

Synonymous with accuracy, integrity and trust, Dow Jones & Company is one of the most respected brands in providing news and business information world-wide.

What is the role?

This position is primarily responsible for providing digital marketing across The Wall Street Journal and Dow Jones brands in Asia Pacific. Part of a global marketing team, this position is ideal for a creative and energetic marketing professional who enjoys both strategic planning and hands-on execution.

What is my personal contribution?

• Devise and execute marketing programs that engage digital audiences across the web, mobile and tablet for WSJ in Asia Pacific
• Liaise with the editorial, circulation, and advertising sales teams to build audiences for WSJ in ASIC PACIFIC through digital channels including social and linking partnerships
• Help develop digital marketing programs for the Dow Jones brand that are fully integrated with offline campaigns
• Manage email campaigns and other online marketing activities
• Assist in developing a social media strategy for the WSJ and Dow Jones brands in the region
• Stay current with emerging technologies, trends and digital tools to increase effectiveness of online strategies
• Actively participate in the creative process and develop digital assets that target audience behaviours online and through emerging media
• Develop the department’s use and understanding of web analytics tools, especially Omniture
• Manage a budget and provide ROI on activities against budgets
• Manage agency relationships

What do you need from me?

• Experience in digital marketing, including mobile, search, social and emerging media
• Experienced in working with and managing outside agencies and suppliers
• Ability to plan for a variety of both short- and long-term projects and execute to plan
• Clear understanding of the importance of metrics and ROI on digital activities
• Excellent written and verbal communications skills as well as building both internal and external relationships
• A creative mind, Entrepreneurial spirit. Able to think inventively
• Agency and/or brand management experience is preferred.
• Prior consumer and B2B marketing experience is preferred.

In return, we offer a professional, progressive and multicultural environment for you to grow both personally as well as a wide range of benefits offered by a global company.

How do you apply?

If you feel that this position matches your skills, experience and motivation then please submit your CV which must state your salary expectations to be considered to:

We invite interested candidates to submit in confidence a cover letter and detailed resume stating your qualifications, contact details and current and expected salary via:

https://newscorp.taleo.net/careersection/djexternal/jobdetail.ftl?lang=en&job=100010908

  **Only short listed candidates will be notified**

When you join Dow Jones, you become part of the most dynamic, creative and savvy news and information companies in the world. As a global leader in news and business intelligence, we're newswires, websites, newspapers, apps, newsletters, databases, magazines, radio and television--including some of the widest-read and most-respected brands, like The Wall Street Journal, Barron's, MarketWatch and DJX, our flagship news and analytics platform. Our media inform the discussions and decisions that are vital to the world's commerce, while our databases make the business world more transparent. We continually develop technology to transform information into insight and prosperity. From over 50 countries and in over a dozen languages, we enlighten and inspire audiences with authoritative, differentiated and trusted content.

http://www.dowjones.com/careers/