Responsibilities: 

• Play a key role in achieving regional sales target & category growth through developing & implementing marketing strategies within brands guidelines as well as customers' expectations
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Maximize company branding through developing the best in class Point of Sale Material (POSM) with Corp Marketing team & Sales team.
• Develop & deliver necessary training and merchandizing tools for promoters/distributors on product knowledge & shoppers' profile
• Conduct periodically trade visit to assess new launches implantation in key markets, assess launch success & prepare closing report for major launches
• Plan in coordination with Corp Marketing team & Sales team the support for all new launches.  Follow up and conduct implementation tracking; market feedback as well as market data readings when applicable
• Develop quarterly marketing calendar - promotional plan on country level in line with brand guidelines, sales feedback as well as partners'
• Conceive and develop efficient and intuitive marketing strategies, monitor and measure the effectiveness of our marketing programs in different countries
• Manage market development funds efficiently & ensure cost policies are applied having in mind optimization between quality & price
• Align finance on promotional cost & all related charges
• Consult with other functions internally (eCommerce and Digital Marketing Manager, Supply Chain, Corp Marketing & Finance) and externally (agencies, eTailers, key partners) to gain information and insights, to achieve results that are aligned with corporate and functional objectives

Requirements:  

• Bachelor’s degree in Business Administration, Marketing or related discipline
• At least 3 years of marketing experience in consumer electronics
• Experience in international marketing is a plus
• Positive working attitude and self-motivated
• A good team-player, dedicated and able to work independently
• Excellent communication, interpersonal and organizational skills
• Good command of both spoken and written English & Chinese
• Station in Singapore

Visit our website for more information:  www.kef.com

We offer 5-day work week, double pay, medical benefit and bright career prospect to the right candidate.  Interested parties please send your application letter with detailed resume stating current salary, expected salary and date of available to hr@ kef.com .

We are an equal opportunities employer.  Personal data collected will be treated as strictly confidential and used for recruitment purpose only.  

As the electronics division of Gold Peak Group, GP Acoustics Group specializes in design, sales and marketing of high-fidelity acoustic products worldwide. The two brands KEF and Celestion are world-renowned in premium consumer speaker and professional speaker driver markets.

KEF, being the market leader of sophisticated and professional acoustic products, commands an award-winning record of over 55 years for seamless integration of innovative engineering and outstanding design.

To cope with our vigorous business growth, we are now looking for a high calibre candidate to join our team for the global development of KEF.