Our client, a dynamic online media management company, is looking for a Digital Marketing Executive to join their growing team in Hong Kong.

 As the Digital Marketing Executive, you will:

• Monitor the ongoing company presence on social media (WeChat, Weibo etc.) and prepare performance reports.
• Launch optimized online adverts through Google Adwords, Baidu etc. to increase company and brand awareness especially in the Chinese market.
• Be actively involved in SEO and SEM efforts (keyword, image optimization etc.).
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Help on proofreading and UAT testing of simplified Chinese content.
• Assist on the marketing research of the China market.
• Collaborate with agencies and designers to improve user experience.
• Coordinate with project vendors on various marketing campaigns.
• Develop branding guidelines and SOP for marketing projects.
• Acquire insights in online marketing trends and keep strategies up-to-date.

 The ideal candidate for this position will have the following skills and experience:

• Degree holder in marketing or related discipline.
• Proven knowledge or experience with the Mainland China Market.
• Excellent understanding of digital marketing concepts and best practices.
• Experience with B2C social media, Google Adwords, email campaigns and SEO/SEM.
• Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends, etc.).
• Excellent communication, interpersonal and analytical skills.
• Fluency in spoken and written Chinese & English.  Native Mandarin would be a distinct advantage.
• Mainland China graduates (holder of IANG) are welcome.

If you are interested, please send your current CV in Word format by clicking “Apply Now” below, stating ref:  MH201761.

All information collected is for recruitment purposes only and will be treated in the strictest of confidence.

Asia Media Search is a boutique recruitment firm specialising in Media, Events and Marketing in Asia.