This position is based in Hong Kong.

Responsibilities:

• Develop and execute consistent digital marketing programs for various target customer groups and also down to individual
• Define target audience, content, timing and means of communication for digital marketing activities
• Align digital marketing activities with and integrate them into the digital contact strategies as well as the overall marketing strategy
• Maintain our Travelzoo website content and drive website traffic and customer engagement
• Manage all social media platforms (Facebook, YouTube, Instagram, Twitter,...) from content creation to implementation and reporting to engage constantly with our targeted audience. 
• Create and implement innovative digital marketing programmes/ campaigns, including product launch
• Be the expert of SEO/SEM and other direct marketing tools and apply pragmatically
• Collaborate closely with various functions globally and locally and explore the possible ways to differentiate our customer experience

Requirements:

• Degree in marketing, information system or related discipline
• At least 2 years of successful, professional marketing, digital
• Strong writing and digital content creation skills
• Demonstrate successful development and implementation of digital marketing activities, preferably within the travel industry
• Strong analytical and conceptual skills
• Strong project and change management as well as implementation skills
• Fluent in written and spoken Cantonese
• Passionate about travelling

We offer:

Competitive salary package
Flexible working location