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Senior Marketing Manager – Hong Kong based

Derwent Executive Limited

  • Company Industries:Others

Job Information

  • Post Date:2017-07-04
  • Career Level:Middle
  • Location:Not Specified
  • Salary:Salary provided
  • Employment Type:Full Time, Permanent
  • Job Function:Marketing - Brand / Product Management  Marketing - Marketing Communication  Public Relations - Event Manage

Job Description

 

  • Brand Marketing Engagement
  • High-end Lifestyle Experience
  • Social Media Customer Journey

Our client is a public company with a heritage to research and design consumer goods making everyday easier, faster and enjoyable.  

The company is a reputable high-end lifestyle brand and the products are servicing household, commercial and professional channels globally. Reporting to the Marketing Director, the ideal candidate of Brand Marketing Manager should have a broad knowledge in brand, promotion, roadshow, digital marketing, online store, and customer experience.    

Responsibilities:

  • Maximize brand exposure and marketing ROI for Hong Kong market
  • Key communicator to handle customers, agencies and internal business heads
  • Plan and own the annual marketing calendar and the campaign success
  • Work closely with product team and sales team to understand feedback and insights. 
  • Evaluate product  positioning and analyze brand performance in the marketplace
  • Roll-out integrated online and offline new product launch or new store opening or co-brand event  

Requirements:

  • Bachelor degree in Marketing, Communications, Business Administration
  • 8 years of relevant experience in brand management and integrated marketing
  • Previous contacts from retailers, distributors, hotel and property developers
  • Comfortable to work as an individual contributor and team project leader
  • Bilingual speaking in Cantonese and English
  • FMCG and MNC working environment

 

Company Info

Derwent Executive is an executive recruitment firm that was established in 1997 and has grown to meet our clients' needs and deliver national and regional services from offices in Hong Kong and China.
 

The combination of our deep research competency, high media profile and extensive database positions us uniquely in the market to provide quick access to inactive and active talent pools.


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