Title :  Online Marketing Specialist - SEM, SEO, Search Engine Marketing, Social Media

(permanent position)

Responsibilities :

• Create, manage, and analyze Search Engine Marketing and social media across multiple platforms including BAIDU, Adwords, Bing, Facebook and Weibo to achieve user acquisition and conversion goals
• Daily management and maintenance of online campaigns including keyword generation, ad copy writing, A/B testing, bid management and landing page optimization
• Implement tracking tools to generate conversion insights for SEM campaigns
• Implement SEO to improve organic search ranking and traffic
• Analyze report data and look for optimization opportunities to improve overall effectiveness and ROI in online marketing campaigns
• Formulate and execution of marketing plan; coorindation of PR activities; establish and strength social media network; internet marketing research and analysis; market trend and customer online behaviour studies.

Job Requirements :

• Diploma or Degree holder in Marketing, Communication, Business Admin. or related disciplines
• Three years’ experience in managing online marketing platforms across Google Adwords, Bing Adcenter and Facebook Ad Manager and using Google Analytics tools
• Hands-on experience in SEM & SEO , must have experience on handling BAIDU website
• Experience in using Google Webmaster tools would be a plus
• Strong experience in digital marketing, socia media preferred
• Basic knowledge of HTML/WordPress would be a plus
• Good research and analytical skills

Please sumbit your resume together with your availability and expected salary in "Word format" to :

Mr. Samuel Lam

( NOTE : Personal Data and resumes provided by job applicants will be used strictly for recruitment purpose and will be kept confidential. )

We are an executive search and recruitment organization specialising in recruiting I.T. professionals for our clients. Our major core business includes recruiting I.T. permanent and direct contract staff for our clients, as well as providing I.T. agency (secondment) contract staff services to our clients.

Our client base includes major international and local banks, finance institutions, insurance companies, multi-nationals, software vendors, and government projects.