Candidates with more relevant experience and qualifications may be considered as Senior Content Marketer / Senior Digital Marketer.

1. Content Marketer

Job Responsibilities:

• Develop effective campaigns and messages to optimise the University’s brand and to drive organic traffic and marketing leads
• Develop bilingual content for marketing materials and channels (publications, videos, website, social media, press release, SEM posts, etc.) 
• Identify effective content distribution channels and manage campaign timelines
• Develop and manage internal and external communication projects to achieve KPIs and branding objectives
• Undertake and manage assigned marketing projects in a timely manner and demonstrating high quality work

Requirements:

• Self-motivated, energetic, creative and passionate in marketing
• Excellent communication and story telling skills in English and Chinese
• Knowledge and skills of handling creative content and marketing communications
• Good sense of creative messaging and consumer behaviour
• Ability to use Photoshop/AI/InDesign on PC is an advantage

2. Digital Marketer

Job Responsibilities:

• Develop and execute digital marketing strategies and activities to raise brand awareness achieve lead volume and quality targets
• Regularly monitor and evaluate the effectiveness of digital campaigns (i.e. SEM, Facebook, SEO) and implement strategies for optimisation
• Lead research projects to identify market trends and insights
• Work with vendors to design and develop website, mobile applications, CRM systems, etc.
• Undertake and manage assigned marketing projects in a timely manner and demonstrating high quality work

Requirements:

• Well-organised, passionate in marketing and result-oriented
• Strong knowledge of Hong Kong’s digital landscape with a passion for new digital marketing tech and techniques
• Proven digital marketing experience across all digital marketing platforms
• Strong numerical and analytical skills, with excellent computer literacy
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• Proficiency with Google Analytics, Facebook reporting, and full campaign and channel analytics

The Right Opportunity

• Competitive remuneration package
• 5-day work week
• Medical plan
• Located in Central CBD
• Subsidy to education

Interested parties please send full resume with present and expected salary and date of availability by clicking "APPLY NOW"

Short-listed candidates will be notified for interviews. Data collected will be used for recruitment purpose only.

The University of Sunderland, established in 1901, has over 19,000 students and 123,219 alumni worldwide, including 5,354 in Hong Kong. The University has three campuses – Sunderland, London and Hong Kong – where students can choose to study. 

University of Sunderland in Hong Kong is at the center of a high growth region for the University of Sunderland’s education services and forms an integral part of the University’s future growth plans.

University of Sunderland in Hong Kong offers a rewarding career in a creative and exciting environment and we are seeking an energetic, creative and results driven Registry Officer who will be able to contribute to the University’s continuing growth in the education sector in Hong Kong and in Asia.