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Global Brand Manager

Meyer Manufacturing Co Ltd

  • Company Industries:Manufacturing

Job Information

  • Post Date:2017-07-27
  • Career Level:Senior
  • Location:Not Specified
  • Salary:Salary negotiable
  • Employment Type:Full Time
  • Job Function:Management  Marketing - Brand / Product Management  Others  

Job Description

Job Responsibilities

* Develop global marketing plans to launch assigned brand into multiple geographic markets utilizing omnichannel strategies, with particular emphasis on e-commerce

* Work with business leaders at local subsidiaries to drive top-line and bottom-line growth for assigned brand

* Synthesize consumer insights and competitive analysis from local subsidiaries to identify global product opportunities and marketing messages for assigned brand

* Take ownership of assigned brand identity, driving establishment and evolution of its brand guidelines

* Ensure that brand guidelines are being adhered to in all geographic regions

* Oversee creation of specific product marketing strategies, promotional plans, and marketing materials at a corporate level

* Generate buy-in at local subsidiaries of global marketing strategies and tactics

 

Requirements:

* Degree in Marketing or equivalent

* At least 5 years of brand management in consumer goods with experience managing brands in multiple geographic markets

* Strong independent, entrepreneurial mind and business intelligence

* Strong product management and analytical skills

* Digital marketing and/or e-commerce experience is a must

* Must have passion for food

 

We offer competitive remuneration package and fringe benefits. Please apply with detailed resume and salary expected in your application.

Company Info

Meyer is one of the world’s leading manufacturers and distributors of premium domestic cookware, our footprint covered most of the countries on the planet. Meyer has been igniting passion and cooking up innovations since 1951.

Meyer launched a 3-Year Vision in 2022, which helps us to realize innovative and expansive ideas with realistic and achievable approaches. As a mission-driven organization. Our people are inspired and guided by our mission, which is:

"To nourish human connection by inspiring joy for every chef — one cooking innovation at a time. (If you cook, you are a chef.)"

As a company, our core values of Excellence, Accountability, Innovation, Collaboration, Continual Improvement, and Customer Satisfaction aren’t just something on the wall — they are lived out and demonstrated through the daily actions and behaviors of our people.

Our people take pride in our organization due to our strong sense of mission and values, which increases our individual and collective levels of engagement and commitment.

The organization places a priority on employee experience, because inspiring joy isn't just something that we try to do for consumers — it's also something that we actively try to build into our company culture.

One thing we don’t forget to do while achieving our goals is to have fun. Our leaders have a contagious enthusiasm that comes through in their actions and words, creating a positive atmosphere that makes work rewarding and enjoyable.

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