• Build and manage a new formed Marketing Team for HBX, targeting China Market.
• Propose and oversee the implementation and execution of our Marketing Plan for China.
• Manage all customer touch-points, including HBX China Website, App, Social Media Platforms, eDM Newsletters and more.
• Manage the dissemination of Digital Content across our various channels, ensuring that all messages are on-brand and targeted to the correct audience.
• Work closely with all internal teams to ensure maximum collaboration and efficiencies across teams.
• Advise management team on latest Digital Marketing trends and best practices in fast changing business environment.
• Mentor and invest time in training and developing colleagues in the team.

• At least 5 years of experience in Media or E-Commerce Industries.
• Relevant experience in Fashion or Digital Marketing would be a major plus.
• Knowledge and Practical Experience with SEO, SEM, WeChat, Weibo and any additional Marketing Platforms for China Market.
• Proven track record of leadership.
• Strong command of written and spoken English and Mandarin.

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