VP/ AVP, Bank & Digital Marketing - Segment Marketing (Banking)
Talent Axis Management Consulting Group Limited
- Company Industries:Human Resources Management/Consultancy
Job Information
- Post Date:2017-10-10
- Career Level:Senior
- Location:Not Specified
- Salary:Salary negotiable
- Employment Type:Full Time
- Job Function:Others Others
Job Description
Our client, a well-established bank, is now seeking an experienced candidate to join their team.
Responsibilities:
- Efficiently manage cost control, initiate market research/ customer survey and business analysis to support thorough evaluation of marketing strategy and campaign effectiveness
- Monitor the trend, competitive scene, regulation and consumer behaviour in driving the development of effective marketing activities and manage day-to-day promotion activities
- Conduct regular branch/ sales center visits, attend sales meetings; and proactively follow-through feedback or inputs gauged
- Collaborate with key internal stakeholders and effectively manage agency, vendor and supplier relationships to maximize service delivery
- Act as project manager to continually enhance frontline & customer experience through driving innovation, system/ process enhancement project and refining standardized marketing process/ operating procedure to streamline manual support & establish sound control point
- Develop and implement integrated marketing campaigns management to deliver against the business objectives and P&L of marketing strategy and plan
- Ensure all programs/ projects are strictly adhered to banking practices, compliance and regulatory requirements
Requirements:
- University degree in business studies, preferably in finance, marketing or equivalent
- A minimum of 8 year marketing experience, preferably in banking industry
- Good business acumen with sound knowledge of banking and financial products with ability to multi-task and to establish and drive high priority initiatives
- Ability to keep abreast of changes in markets, customer needs, competitors’ responses and capabilities to identify new business opportunities and appropriate marketing strategy
- Strong project management, people and negotiations skills; able to motivate others to strike for excellence
- Self-motivated, result oriented, attentive to details and able to work under pressure in efficient manner
- Strong interpersonal and communication skill to work, interact with cross-function teams and facilitate business interactions
- Capable of working independently as well as in a team
- Proficiency in English and Chinese (both Cantonese and Putonghua)
Interested candidates please forward your resume (in MS Word format) together with current and expected salary details by clicking the Apply Now button.
Company Info
We are expert in Talent Management solutions. Headquartered in Hong Kong, Talent Axis is a specialized recruitment firm providing service to financial institutes, commercial & industrial sectors, as well as IT & T, dealing in permanent positions, contract roles and temporary assignments.
Employment Agency Licence No.68188
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