Responsibilities

• Establish collaborative partnership with global or regional leading brands in digital and travel to extend content reach to more audience 
• Understand the industry trend of OTAs and airlines in order to formulate and implement the partnership marketing plans and campaigns that are focused in building a differentiating destination brand image and driving the delivery of KPIs
• Build and manage an effective network and relationship with existing and potential partners
• Manage existing partnership project and ensure the latest travel information is available to prospective travelers
• Evaluate  different OTAs and airlines, and explore new partnership opportunities which can help HKTB to meet their respective business goals
• Liaise with Content Marketing team to expand content distribution, and re-purpose/tailor made content for different partners
• Promote HK’s destination awareness and signature events with tactical partnership promotions
• Liaise with departments / regional offices to ensure the plans and campaigns meet with the market needs; developing new marketing plans by helping to translate global strategies to locally relevant implementation plans

Requirements

• University degree holder preferably in Marketing/ Communications or related disciplines
• At least 10 years experience in Marketing and Digital or related fields
• Working experience in OTAs or travel related companies would be an advantage
• An aggressive and creative business driver with a strong strategic mind 
• Demonstrated experience in managing large-scale global/regional social digital platform and marketing campaigns
• Experience in developing and managing large scale strategic alliances and partnership
• Excellent communication skills with fluency in English and Chinese
• Strong relationship building and negotiation skills, ability to manage multiple stakeholders and establish win-win partnership
• Ability to work independently with strong leadership skills

Interested parties please send resume with present and expected salary by clicking "Apply Now" or by mail to "Human Resources Department, Hong Kong Tourism Board, 9th-11th Floors, Citicorp Centre, 18 Whitfield Road, North Point, Hong Kong". Please quote the reference number in the application. 

Personal data provided by job applicants will be used strictly in accordance with our personal data policies, a copy of which will be provided upon request.

Only shortlisted applicants will be contacted. All Information received will be kept in strict confidence and only for employment-related purpose.