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Digital Analytic

Nakama Hong Kong Limited

  • Company Industries:Information Technology

Job Information

  • Post Date:2017-10-27
  • Career Level:Middle
  • Location:Not Specified
  • Salary:Salary provided
  • Employment Type:Full Time, Permanent
  • Job Function:Others  Marketing - Brand / Product Management  Marketing - Market Research  

Job Description

Responsibilities:

  • Study new paths for growth by uncovering new segments, products, and channels via applied data analysis on variety of sources like Google Analytics, Adobe Analytics etc
  • Create data tracking solutions for tools like Google Analytics and Adobe Analytics through 
Tag Management Solutions like Tealium, DTM, GTM, Ensighten etc. 

  • Perform Behavioral attributes that could be tracked on digital platforms and mapping them with the Analytics variables like custom dimensions/metrics/eVars/props 

  • Prepare reports with enhanced visualizations through data coming from AdWords, GA, 
SiteCatalyst (Adobe Analytics) and drawing actionable insights from them. 

  • Designing & delivering interactive data visualisation using modern methods & systems
  • Lead the integration of disparate, user-level data sets into a unified view of consumer behaviour, and leverage this data for the development of models and media planning applications 


Skills Required:

  • Masters degree in a quantitative field (marketing, statistics, or economics focus) 

  • 3+ years of meaningful experience in marketing consulting, advertising, or interactive

  • Hands-on experience on Google Analytics (GA360), GTM, Adobe Analytics , Tableau, BigQuery
  • Sound knowledge and experience with the Analytics environment and expertise in aligning marketing strategies with business needs 


 

 

Please forward your CV to KeAn Chan via the "Apply Now" button below. If you have any questions prior to applying, please call KeAn directly on +852 3974 6049

 

#LI-KC1

 

Company Info

NA-KA-MA The Global Recruitment Business: The translation from Japanese centres around colleagues, a circle of friends, partners, and associates.

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