Digital Analytic
Nakama Hong Kong Limited
- Company Industries:Information Technology
Job Information
- Post Date:2017-10-27
- Career Level:Middle
- Location:Not Specified
- Salary:Salary provided
- Employment Type:Full Time, Permanent
- Job Function:Others Marketing - Brand / Product Management Marketing - Market Research
Job Description
Responsibilities:
- Study new paths for growth by uncovering new segments, products, and channels via applied data analysis on variety of sources like Google Analytics, Adobe Analytics etc
- Create data tracking solutions for tools like Google Analytics and Adobe Analytics through Tag Management Solutions like Tealium, DTM, GTM, Ensighten etc.
- Perform Behavioral attributes that could be tracked on digital platforms and mapping them with the Analytics variables like custom dimensions/metrics/eVars/props
- Prepare reports with enhanced visualizations through data coming from AdWords, GA, SiteCatalyst (Adobe Analytics) and drawing actionable insights from them.
- Designing & delivering interactive data visualisation using modern methods & systems
- Lead the integration of disparate, user-level data sets into a unified view of consumer behaviour, and leverage this data for the development of models and media planning applications
Skills Required:
- Masters degree in a quantitative field (marketing, statistics, or economics focus)
- 3+ years of meaningful experience in marketing consulting, advertising, or interactive
- Hands-on experience on Google Analytics (GA360), GTM, Adobe Analytics , Tableau, BigQuery
- Sound knowledge and experience with the Analytics environment and expertise in aligning marketing strategies with business needs
Please forward your CV to KeAn Chan via the "Apply Now" button below. If you have any questions prior to applying, please call KeAn directly on +852 3974 6049
#LI-KC1
Company Info
NA-KA-MA The Global Recruitment Business: The translation from Japanese centres around colleagues, a circle of friends, partners, and associates.
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