Collaborating with the IMPACTIVA’s Sales Team located in Hong Kong / America / Europe, this position is a fantastic opportunity for an experienced and multi-tasking professional with an outgoing attitude to expand her / his knowledge and evolve within a growing and aggressive entrepreneurial structure giving her / him the opportunities to make a real significant impact.

Roles and Responsibilities

Marketing

-  Responsible (alongside IMPACTIVA’s Sales Leader Hong Kong and IMPACTIVA’s Chief Executive) for marketing campaigns and effective content distribution strategy

-  Brainstorm and develop ideas for creative marketing campaigns and brand awareness improvements

-  Organize IMPACTIVA’s trade shows attendance / presence

-  Read industry newsletters / trendsetters to keep IMPACTIVA’s Management Team updated with our industry challenges and opportunities

Digital Marketing

-  Roll out digital marketing solutions and digital campaigns, including but not limited web sites, newsletters and other digital marketing services

-  Manage and optimize IMPACTIVA’s website / social media accounts (WeChat / Facebook / LinkedIn…)

-  Work with IMPACTIVA’s Sales Team to set up and execute all online/email campaigns to ensure e-marketing best practices are utilized to focus on “opt-in” demand generation campaigns versus “blast & batch”

-  Keep track of marketing campaign results and search engine performance of our website / accounts

Requirements

-  Minimum 5 years’ experience including exposures to optimizing website and understanding in web related technologies

-  Experience in communicating with senior personnel both internally and externally is necessary for success

-  Experience in B2B model is a plus

-  Deadline orientated, organized and structured (i.e. systems / processes)

-  Ability to accept change and evolve within a fast-paced environment

-  Outstanding communication skills to effectively engage with all levels of the organization verbally and in writing

-  Capable to translate digital marketing objectives into business terms and implications to produce clear and understandable documentation geared for all audiences

-  English proficiency (very well written and spoken)

-  Computer proficiency (windows, outlook, word, excel, power point)

PS. Senior candidate can be considered for Manager position.