Job Description:

Anglo East Surety Limited is looking for a savvy Digital Marketing Content Writer to join the company for online media advertising campaigns. The ideal candidate will be responsible to plan, create, publish, manage and promote digital content for all digital channels including company website, social media and EDMs, developing effective content and to grow traffic and existing subscriber base by telling great service, product features, solution, cost-smart plan with area of risk management (theft and accident event) via insurance, technology and education.

Key Responsibilities: 

• Write, edit and develop articles for website and all social media with a focus on SEO optimization, sales leads generation and brand promotion
• Come up with new topics and ideas through research and understanding of the targeted market segments
• Work collaboratively with our sales and marketing team to execute content marketing strategy and event marketing to ensure deadlines are met
• Optimize and push out content for all social media channels
• Manage EDMs from creating to sending out newsletter using Mailchimp 

Required Qualifications:

• Bachelor’s degree in Liberal Arts/ Media/ Communications/ Digital Journalism
• Strong creative writing, researching, editing and publishing content skills specific for the digital media in both Chinese and English language
• A deep understanding of target market segments and what motivates them online
• Familiarity with keyword placement and other SEO best practices
• Has sound knowledge of digital marketing
• Strong experience with social media and digital marketing tools
• Ability to work independently under deadline pressure and prioritize tasks appropriately
• Salary commensurate with the right candidate’s relevant work experience and past achievements.

Applicants please apply with cover letter, full resume, stating current and expected salary to us by clicking “Apply Now”. Recent graduate without work experience will be considered for trainee positions. Candidates not invited for interview within 8 weeks may consider their applications unsuccessful.

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