EDM Specialist
eGateway Global Limited
- Company Industries:Others
Job Information
- Post Date:2017-10-06
- Location:Not Specified
- Salary:Salary provided
- Employment Type:Full Time
- Job Function:Media Buying Marketing - Direct Marketing
Job Description
eGateway Global Ltd. operates a variety of online retail channels for a wide range of retail products for consumers in North America, UK, Australia, & New Zealand. We specialize in sourcing, distribution and retail marketing for all our products. Our team consists of approx. 60 people spread across Asia and North America. Our headquarter based in Hong Kong. We are a young and vibrant company that is rapidly growing.
We are now looking for a passionate and self-driven person to join our team in Hong Kong.
As a EDM Specialist you will be responsible for the following:
- Create, monitor and optimize dynamic email marketing campaigns
- Monitor email acquisition sources to track subscriber performance and customer acquisition efforts through email marketing channel
- Manage email marketing piece, which includes plan and execute campaigns, analyzing A/B test results, sales analytics, and segmentation etc
- Establish closed-loop analytics with the marketing team to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers
- Optimize strategy for newsletter content to exceed business goals
Requirements:
- Bachelor’s Degree (Major in marketing or have experience in marketing material design)
- Strong sense for designing creatives and use of words (English)
- Experience in E-Commerce industry
- Intermediate understanding in Google Analytics, SalesForce, SEO/SEM, Social Media Marketing, A/B testing
- Excellent interpersonal communication skills to be able to work well in a cross-functional team setting
- Proven ability to work creatively and analytically in a problem-solving and fast-paced environment
- Highly organised with an eye for detail, independent, responsive, and well-organized
- Strong time management skills
- Practices common sense and logically sound in decision making
- Native English speaker
- Intermediate PS and illustrator skills
- Legally allowed to work in Hong Kong
Company Info
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