Qualifications

• University degree in Marketing/ Public Relations/ Communications/ Advertising/ Brand Management
• At least 7+ years' relevant experiences in brand management or the above related disciplines

Job description

• Defining strategically on long term brand direction, and marketing frameworks, plans and programs for local offices
• Develop brand and product positioning, messaging that differentiaties
• Working with product, design sales and other internal or external teams to promote our launch of our products or campaigns; And manage cross-functional implementation of the plan
• Work with sales and corporate teams to grow new leads, develop sales tools that support the selling process. Establish closed-loop analytics with sales to understand our customers, and continually refine our process to convert customers
• Work together with different teams to optimize our marketing automation and lead nurturing processes through all channels
• Communicate with different countries and audit the brand image
• Organize and attend regular routines across disciplines. Ensure seamless flow of information between regional & local teams.
• Manage and track brand marketing budgets and ensure effective budget use.
• Work with Finance and Operations on resource forecasting and actualizing

Skills

• Fluent in English and Chinese
• Ability to communicate and interact across position levels, including executive leadership and senior management
• Good organizational skill
• A quick learner with a positive can do attitude
• Strong listening, and relationship-building skills in a project-driven environment
• Strong interpersonal, communications and presentation skills
• Fast-paced and self-motivating working style
• Team oriented with a collaboratiive style
• Mature, detail-minded and good management skills.