This company is a large multinational with a portfolio of leading brands across various product categories.  An opening exists for a senior digital marketing professional to join one of their leading brands in Hong Kong.

In this role you will develop and implement return-on-investment driven digital marketing strategies encompassing paid and organic forms of digital marketing that drive brand awareness and engagement amongst target demographics in Asia.  You will drive retail and ecommerce revenues and growth and will devise and implement social media and content marketing strategies while ensuring local markets are equipped with the relevant digital tools and platforms.  CRM will also form a major part of your role as will establishing, implementing and sharing systems, process and best practices.

Requirements
 - Minimum of ten years in digital marketing including CRM and ecommerce
 - Capable of devising and implementing growth strategies
 - Extensive China market and regional experience
 - Skilled in the use of various digital marketing technologies, tools and platforms
 - Excellent command of written and spoken English and Mandarin plus the ability to travel

To apply for this role, please submit your CV by clicking the "Apply Now" button below quoting reference VL182315J, or contact us on +852 3752 0515 for more information. Data collected is for recruitment purposes only.  Please visit www.initiative.com.hk for a full list of current vacancies.