A unique & brand new opportunity has come up with one of my top clients where they are looking for somebody who is passionate about beauty blogging and has experience in public relations to focus on driving growth and expanding their new digital platform. 

Responsibilities 

• Build and maintain a strong relationship with online media partners, bloggers, KOLs for maximizing the brand position and success for deployment and execution of digital related communications and campaign
• Maintain and create in-house content for the new digital platform and building up an online beauty community 
• Work closely with team and agencies to execute various digital marketing campaigns
• Manage the performance from various channels and keep in breast on technology trend to enhance the digital promotion outcome
• Perform evaluation and analytical of each media platform and post-event performance

Requirement

• Degree holder in any discipline, Marketing or Communication is an advantage;
• Minimum 4 years related experience in retail industry, preferably in health/ beauty or luxury or agency background;
• Strong social media network and familiar in various digital tools
• Experience in owning your own blog is a huge advantage
• 3+ years of relevant experience in digital marketing gained from retail industry with online PR exposure is a must
• Excellent in spoken and written in Chinese and good knowledge of English and Mandarin;
• Skilled listener with the ability to take big picture visions/ideas and develop specific communication plan or strategy to ensure smooth implementation of stated strategy and business priorities