You will be responsible for leading the full eCommerce program and assist on part of social media activities and campaigns. As the eCommerce Manager, your responsibilities will include: 

Responsibilities:

• Lead strategies and plans on Cross Border Ecommerce and provide analysis to develop continuous e-commerce business strategy for different regions
• Manage in-house e-commerce platforms including websites and Apps
• Implement and manage digital marketing plan and SEO operations including marketing research, A/B testing, keyword analysis, internal linking and optimizations to various tags and content for the expansion of the eCommerce business
• Create and manage all direct response marketing campaigns across online media (e.g. Google, Adwords, Remarketing, Facebook, etc.) in order to drive maximum efficiency and business impact to our e-Shop(s)
• Maintain high traffic and maximize conversion and lead generation to our e-commerce platform in order to drive target revenue
• Manage the full budget for e-Commerce
• Collaborate with internal departments and external affiliates to acquire a well informed and directed strategy that clearly dictates expenditures and ROI
• Monitor performance and report findings regarding keyword analysis, indexing, conversion rates and traffic
• Evaluate the effectiveness of the aforementioned and create clear and concise presentations and proposals for future strategies
• Research possible new advertisement opportunities, trends in digital marketing and search engine optimization and convert them into meaningful and useful statistics, and provide recommendations and proposals

Requirements:

• Bachelor Degree in e-commerce/ marketing/ business/ IT or related disciplines
• 5 years' experience in search engine marketing or digital marketing
• Track record of running a successful eShop is a must
• Aptitude of SEO/SEM best practices, Google Adwords,Google Analytics, Google Shopping, Moz Analytics, Affiliations and demonstrated value managing SEO programs is mandatory
• Outstanding Excel skills and knowledge of advanced formulas
• Highly analytical and interpretive skill set is mandatory
• Analytical thinker and problem solver
• Excellent written and oral and written communication skills
• Good command in English and Chinese