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Product Marketing Manager

Master Dynamic Limited

  • Company Industries:Engineering - Electrical/Electronic/Mechanical

Job Information

  • Post Date:2018-04-12
  • Location:Not Specified
  • Salary:Salary provided
  • Employment Type:Full Time, Permanent
  • Job Function:Marketing - Brand / Product Management  Marketing - Market Research  

Job Description

eWe are hiring a Product Marketing Manager for Smart Retail and AI solutions. The incumbent will be responsible for the external positioning of our product, inbound and outbound marketing activities, and the creation of sales tools. This role will also lead our Smart Retail and AI strategic marketing plans through market research, competitive analysis, customer engagement, and business planning. Working closely with offer management and R&D, the incumbent will craft the market facing messaging and positioning. 

As a product champion in the company, you will help drive the product value proposition and gain insights that enable you to contribute to our broader go-to-market strategy. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. 

A Day in the Life Essentials:

  • Positioning - Identify and develop product positioning that uniquely differentiates our Smart Retail and AI capabilities.
  • Sales and marketing tools – Create collaterals, whitepapers, presentations, videos, and blog posts, to communicate the value proposition of our products.
  • Product launches – Plan the market launch of new products and releases; manage the cross-functional implementation of the plan.
  • Communications - Work with sales and marketing teams to broadcast our message to the market, across the organization, and our partner community.
  • Market intelligence - Be the expert on our buyers, how they buy and their buying criteria; be the expert on our competition and how to beat them.

Required Technical and Professional Expertise

  • Bachelor's in business or marketing, or equivalent industry experience.
  • 2+ years of software and AI or applicable industry experience.
  • 2+ years of solutions marketing, product marketing, product management or applicable experience.
  • Preferred Tech and Prof Experience in the domains of big data analytics, RFID solutions, behaviour analytics. Demonstrated people and management skills to interact with colleagues, cross-functional teams, and third parties. 

Having said that, if you believe you carry the right “sense” and “attitude”, we have the flexibility to consider you too.

We offer attractive remuneration with excellent opportunities to the right candidate.  Interested parties please apply with detailed resume stating present and expected salary, and date of availability to us. All personal information is collected for recruitment purpose solely.

Company Info

We Dream We Develop We Deliver

Master Dynamic is an engineering company specializing in the Research & Development of various technologies, including Authentication and Marking, Material Analysis, Biomedical Technology, Precision Engineering and Smart Retail Solutions. 

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