Main Job Purpose:

Increase the Brand's awareness and recognition through creative Marketing and Communications initiatives in the Asia Pacific Region

Key Responsibilities & Activities:

• Increase brand awareness and recognition through:
  i. managing day-to-day communications with the media, maintain and establish relationships with editors / stylists and maximise exposure of products
  ii. maintaining and improving coverage
  iii. developing and managing online marketing and social media initiatives 
• Assist with formulating strategies for the target markets and manage their execution
• Assist with managing local agencies
• Manage on-going launches of new products and collections
• In addition to managing media relations, assist with developing general marketing strategies and identify cross-promotion opportunities with relevant and non-competing parties
• Initiate and manage marketing campaigns and projects, including overseeing the production of marketing materials, both online and print
• Any ad hoc duties as assigned

Qualifications:

• University graduate with international exposure;
• minimum 3 years' related working experience in the luxury sector is a must; candidates with no relevant background will not be considered;
• Possesses a solid and updated media list;
• Exposure to the local PR / media environment and good knowledge of social media would be advantageous;
• Supreme interpersonal and communication skills;
• Self-motivated, proactive and organised;
• Adaptable, able to multi-task and eager to learn;
• Excellent spoken and written English, Cantonese and Mandarin; additional language skills would be beneficial;
• Proficient in Microsoft Excel, Word, PowerPoint and Chinese word processing

We offer attractive remuneration package, on-the-job training and career advancement opportunities to the right candidates. Interested parties please submit your application letter with CV, current and expected salary and date of availability.

All applications will be treated in strict confidence and used for recruitment purpose only. Applicants who are not invited for an interview within 4 weeks may be considered for other suitable position