Responsibilities

• To plan, build and execute country Social Media strategies, online campaigns to present and share IKEA Brand Position, create engagement and achieve business objectives
• To create and manage social media-optimized content calendar for various social media platforms
• Define governance (e.g. who does what?) and manage processes and social media and digital - related brief cycles (especially those related to content creation). The brief cycle includes receiving briefs, defining the competences needed to execute the brief (e.g. technical, usability, communication), providing solutions and managing implementation;
• Use data analytic tools to evaluate and monitor the performance of social media engagement, digital touch points and campaigns etc
• Working closely with external working partners, e.g. media agency, creative agency, social media agency etc, for owned, earned and paid media
• Working closely with internal partners, e.g. Online Sales team, Store, IT, Sales team etc, to plan and support the marketing activities and campaigns in Social media
• Monitor consumer behaviors and trends in relation to social and digital media to create relevant insights for all stakeholders;

Competencies

• Creative and fully immersed in Social media with good knowledge of content management;
• In-depth knowledge and understanding of social media platforms including Facebook, WeChat, YouTube, Instagram and how they can be deployed
• Stay current with up-to-date knowledge of global digital and social media trends and best practice, continuously improve by capturing and analyzing the appropriate social data/metrics/insights
• An energetic team player who is self-motivated, creative, attention to details, able to work under pressure and enjoying achieving business results in a dynamic environment;
• Bachelor Degree holder in Marketing/ Digital Marketing/ Advertising/ e-commerce/ New media or related disciplines
• Minimum 8 years relevant working experience in Digital or Social media marketing and communication; working in digital or social media agency is a plus
• Excellent consulting, writing, editing (text/image/video), presentation and communication skills in Chinese and English
• Knowledge on Photoshop and Video Editing tools will be a plus
• Demonstrate the ability in project and process management;
• Passionate about retailing industry in home furnishing, IKEA Values and digital landscape.

Interested applicants please apply for the positions by clicking APPLY NOW and upload your full resume in the application.

To know more about IKEA job, please visit our company website at http://www.IKEA.com.hk/jobs

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Applicants not heard from us within six weeks may consider their applications filed for future reference.