Responsibilities:

• Supporting Digital Marketing Director to implement digital paid media strategies and draw insight through data analysis
• Media buy and plan (eg. paid search, display, re-targeting and paid social media campaign strategies)
• Work and manage external agencies to increase ROI and deliver campaigns
• Tracking and tagging implementation
• Provide digital report and dashboards

Requirements:

• Minimum 6-8 years of relevant experiences in digital marketing/performance marketing in either agency side or client side
• Degree holder in Business/Marketing/Information Technology or related 
• Strong analytical and problem-solving skills, good understanding of online & offline marketing mix and strategy
• Hands-on using Facebook, Doubleclick, Adwords, DMP, DSP, web analytics (eg. Google Analytics) tools
• Keep track on the latest media landscape and products
• A good team player, passionate about digital, good at numbers, energetic
• Native Cantonese, fluent English and Mandarin

If you would like to apply for this role or find out more, please contact Brenda Lee at [email protected] greyanderson.com or (852) 2177 7577.