Responsibilities

• Analyze markets performances, visitors’ profile, consumer behavior/characteristics and present the findings and observations to management for formulation of business plan and strategies
• Monitor the key performance indicators and identify any change in trending so that management can be alerted and take actions accordingly
• Enhance the forecasting capabilities by reviewing different modeling methodologies undertaken by other external relations; and incorporating the latest trending analysis in order to achieve a reliable and reasonable forecast
• Maintain open and regular communication with the Research team to share ideas and exchange knowledge regarding the research methodology, questionnaire design, results reporting to achieve continuous improvement and ensure the research projects meet with the fast changing environment
• Prepare business presentations and perform adhoc studies or analysis so as to assist management in preparation for different Committee, Board meetings, trade consultations and engagements

Requirements

• Degree holder preferably in Business Administration/Marketing/Statistics/Quantitative Analysis or equivalent
• 6 years practical experience in strategic planning, marketing or business analysis
• Strong PC skills, especially in MS office and statistical software e.g. SAS, SPSS
• Proactive in sharing ideas and make suggestions, strong writing skills and able to make abstract concepts or complex topics into presentable ideas
• Knowledge or experience in business model building will be an advantage
• Good analytical, communication and interpersonal skills and detail-minded
• Meticulous, well organized and has ability to prioritize and work under pressure
• Highly self-motivated with passion in growing the tourism industry for Hong Kong
• Good command of both spoken and written Cantonese and English
• Candidates with less experience and/or qualification will be considered as Analyst.

Interested parties please send resume with present and expected salary by by clicking "Apply Now" or by mail to "Human Resources Department, Hong Kong Tourism Board, 9th-11th Floors, Citicorp Centre, 18 Whitfield Road, North Point, Hong Kong". Please quote the reference number in the application. 

Personal data provided by job applicants will be used strictly in accordance with our personal data policies, a copy of which will be provided upon request. 

Only shortlisted applicants will be contacted.  All Information received will be kept in strict confidence and only for employment-related purpose.