Job Descriptions:

General function 

• Implement SEO strategies (Meta tag optimization, SEO directory submission, Backlink strategy implementation) 
• Analyse program performance and take appropriate actions based on analysis 
• Monitor organic search rankings to maximize traffic and other KPIs 
• Identify issues and factors impacting the technical performance of clients’ and partners’ website 
• Design and update a best practice document for the internal team and clients
• Create strategic partnerships within the online communities in Hong Kong and across Asia

Social Media function

• Create and maintain Content Calendars, in Facebook, Instagram, Weibo and WeChat 
• Review user generated comments and posts 
• Foster communication with the online community to add value to the user’s experience 
• Support in summarizing insights and conversations to create actionable, client facing reports that lead to optimization 
• Assist with creation, conception, and presentation of social media strategy and integrated marketing campaigns

Job Requirements:

• Degree holder with major in Communication, Marketing, Advertising, Public Relations, Media Studies, Business or related discipline
• At least 5 years relevant working experiences 
• Demonstrated interest in the digital sphere and environment, in new technologies 
• Strong knowledge about SEO optimization, Content Management Systems and best practices
• Skills in Google Analytics, Google Webmaster tool, Baidu (Tongji) analytics, basicHTML knowledge (preferred) 
• Social Media savvy with knowledge of Facebook, Instagram, but also Chinese platforms WeChat, Weibo, Youtube– both functionality and user’s experience preferred 
• Highly attentive to detail, strong analytical, critical thinking ability and organizational skills

We offer attractive remuneration package to the right candidates. Interested parties, please email full resume with current and expected salary by click “Apply Now”. Please contact Carol Dung at Tel : 23990866 for enquiries.