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Digital Marketing Executive/Senior Digital Marketing Executive

CreativeKids International Ltd (Founded 1991)

  • Company Industries:Education

Job Information

  • Post Date:2018-07-06
  • Career Level:Middle
  • Location:Not Specified
  • Salary:Salary negotiable
  • Employment Type:Full Time
  • Job Function:Marketing - Brand / Product Management  Marketing - General / Support  Marketing - Marketing Communication&n

Job Description

Responsibilities:

  • Assist General Manager in the formulation of strategies to build a lasting digital connection with consumers
  • Build and execute both digital and off-line strategies through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages target audiences to take action
  • Set up and optimize company pages within each platform to increase the visibility of company's social content
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Collaborate with other teams (teaching, design, customer services and administration) to manage reputation, identify key players and coordinate actions
  • Analyse marketing campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
  • Create and write administrative documents for external communications 

 Requirements:  

  • Fluency in English and Chinese
  • Passionate in child development 
  • Proven working experience in social media marketing or as a digital media specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO and SEO 
  • Positive attitude, detail and customer oriented with good multitasking and organizational ability
  • Degree in Communications, Marketing, Business, New Media or Public Relations
  • Required to work 5 days per week and on weekends
  • Work at our headquarter studio in Sai Ying Pun 

We offer a competitive remuneration package and challenging career to the right candidate. Interested parties please apply with full resume indicating position applied, present and expected salary.

( All information provided will only be used for recruitment related purpose )

 

Company Info

CreativeKids is a leading art educator in Hong Kong, igniting a creative spirit among children and parents over the past 28 years. We offer classes in our two studios, and in many collaboration centers and outreach points at various schools. Our professional team, consisting of over 80 staff members, is currently serving 2000 students, including children and adults. 
 
With our Headquarters in Sai Ying Pun, a branch in Taikoo Shing, a Portfolio Building Studio in Central and a social-enterprise-based art studio, IM Creative in Mei Foo, our studio space covers almost 9,000 sq. ft. Our professional team in visual art are committed to high quality teaching, outreach, management and consulting services.

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