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Trade Marketing Assistant

Safilo Far East Ltd

  • Company Industries:Wholesale / Retail

Job Information

  • Post Date:2018-12-19
  • Career Level:Entry Level
  • Location:Tsim Sha Tsui
  • Yr(s) of Exp:1 years
  • Qualification:Degree
  • Salary:Salary negotiable
  • Employment Type:Full Time
  • Job Function:Marketing - General / Support  

Job Description

Looking for a Trade Marketing Assistant to join the vibrant Safilo team.

 What will you do?

  • Arrange seasonal visuals and point-of-sales materials to deliver and execute in HK and Macau optical stores.
  • Assist in brand visibility and marketing budget application.
  • Prepare photo report.
  • Update visual and point-of-sales materials database.
  • Prepare posts and update Safilo eyewear news on social media platforms.
  • Prepare training materials.

 What are the requirements?

  • Good command of written and spoken of Chinese and English.
  • Basic user of Microsoft office (Outlook, Word, Excel and PowerPoint).
  • Knowledge to update social media platform.
  • F.5 or in above in academic background.  Fresh graduates are welcomed.

 What are the qualities we valued?

  • A team player; helpful and willing to learn.
  • Commit to work with positive work attitude.
  • Eyes on details.
  • Creative and passionate about fashion and eyewear.  Keep up with trends / celebrities is an advantage.JOB

DESCRIPTION

TRADE MARKETING ASSISTANT- HONG KONG & MACAU

• Working with globally recognized top tier brands

• Reporting to the Trade Marketing Senior Executive, you will have the responsibility for supporting the commercial business with trade marketing initiatives across different Channel in Hong Kong & Macau

Key responsibilities:

• Assisting Trade Marketing Senior Executive in strategizing, planning and implementation of portfolio brands’ seasonal launches, marketing campaigns and presentations.

• Plan and execute retail marketing visual merchandising solutions, window display projects, permanent fixtures, incentive programs and other in-store initiatives with the objective of maximizing Safilo brands’ visibility in distribution channels.

• Develop and execute brand launch campaigns, consumer activations to build consumer engagement as well as to increase product demand and sales.

• Work together with the commercial and key account team to develop commercial and actionable in-store solutions in accordance to brand guidelines and campaigns as well as in alignment with sales and distribution target.

• Assist in budget and allocation of marketing investment as well as to perform monthly marketing expenses report and tracking to ensure all promotional investment is properly evaluated.

• Assist in forecast and order POP materials, seasonal visuals and promotion gifts, inventory management of POP materials and ensure effective allocation to retail stores.

• Develop briefs and work with local partnered vendors, providing them with the recommended tools in adapting VM design and production of VM tools, managing both brands’ guidelines and retailer’s store environment.

• Work closely with local vendor, client and contractor on installation and dismantling of trade projects.

• Assist in provide brand and product training to internal and external stakeholders.

• Assist in preparing marketing photo reports as well as monitoring promotional trends, initiatives and competitors’ performance.

Requirements:

• Proactive, organized, self-motivated, detail-minded and energetic with a strong sense of responsibility;

• Passionate in eyewear, fashion.  Ability to work in multi-brands environment.

• Highly organized and consistent in meeting deadlines. Ability to manage competing priorities.

• Capable of working under stress and assist in leading multiple projects with tight deadlines.

• Good command of written and spoken of Chinese and English.

• Positive, team player and have great interpersonal skills;

• Proficient excel and powerpoint skills

• Fresh graduates are welcomed.

 

 

Company Info

Established in 1934 in Italy’s Veneto region, Safilo Group is one of the eyewear industry’s principal players in the design, manufacturing and distribution of optical frames, sunglasses, sports eyewear, goggles and helmets. The Group designs and manufactures its collections by blending stylistic, technical and industrial innovation with quality and skillful craftsmanship. With an extensive global presence, Safilo’s business model enables it to monitor its entire production and distribution chain. From research and development in five prestigious design studios, located in Padua, Milan, New York, Hong Kong and Portland, to its company-owned production facilities and network of qualified manufacturing partners, Safilo Group ensures that every product offers the perfect fit and meets the highest quality standards. Reaching approximately 100,000 selected points of sale worldwide with an extensive wholly owned network of subsidiaries in 40 countries and more than 50 partners in 70 countries, Safilo’s well-established traditional wholesale distribution model, which encompasses eyecare retailers, chains, department stores, specialized retailers, boutiques, duty free shops and sporting goods stores, is complemented by Direct-to-Consumer and Internet pure player sales platforms, in line with the Group’s development strategies.

Safilo Group’s portfolio encompasses own core brands: Carrera, Polaroid, Smith, Safilo, Blenders, Privé Revaux and Seventh Street. Licensed brands include: Banana Republic, BOSS, Eyewear by David Beckham, Elie Saab, Fossil, Givenchy, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, kate spade new york, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, M Missoni, Moschino, Pierre Cardin, PORTS, rag&bone, Rebecca Minkoff, Tommy Hilfiger, Tommy Jeans and Under Armour.

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