Content Specialist
Techtronic Industries Co Ltd
- Company Industries：Manufacturing
Job Information
- Post Date：2018-12-05
- Career Level：Middle
- Location：Kwai Hing
- Yr(s) of Exp：2 years
- Qualification：Degree
- Salary：Salary negotiable
- Employment Type：Full Time, Permanent
- Job Function：Marketing - Brand / Product Management Marketing - Marketing Communication Digital Marketing
Job Description
Responsibilities:
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Create engaging and keyword optimized website, social media, and email marketing content including but not limited to editorials, news, knowledge, tips related to our brand(s) for Asian markets
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Coordinate the design of social media channels and digital marketing content
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Work closely with global / regional digital marketing teams to plan and execute social media campaigns
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Conduct KOL and hashtag research
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Keep up to date with current social media trend and policies in Asia region
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Increase the brand awareness on social media channels
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Involve in daily operation and maintenance of owned social media platforms, including enquires and comments handling, strategy and content development
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Monitor all social media channels
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Generate routine report
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Work closely with key internal stakeholders such as Management, Marketing, Product Team to ensure all outputs are on brand and in line with commercial objectives
Requirements:
- Bachelor's Degree in Marketing, Communication, Journalism, or Translation required
- 2+ years of experience in social media management
- Knowledge of Asian social media platforms is a must
- Good understanding of current social media marketing concepts, strategy and best practice
- Proficiency in Facebook Page, Twitter, Instagram, YouTube management, related tools and services
- Experience in Facebook for Business, Monitoring tools, email marketing tools would be an advantage
- Creative marketer with can-do attitude at work
- Outgoing, well-organized and aggressive
- Strong communication skills and strong team player
- Good command in spoken and written English & other Asian languages preferable
- Excellent English and Traditional Chinese copywriting skill, additional Asian languages copywriting skill is a plus
- Passionate about digital marketing
We offer 5-day week, competitive remuneration package and good career prospects to the right candidate. Interested parties please send your resume with expected salary by clicking APPLY NOW.
(All personal data collected would be used for recruitment purpose only)
Company Info
Techtronic Industries Company Limited is a fast-growing world leader in Power Tools, Accessories, Hand Tools, Outdoor Power Equipment, and Floorcare and Cleaning for Do-It-Yourself (DIY)/Consumer, professional and industrial users in the home improvement, repair, maintenance, construction and infrastructure industries. The Company is committed to accelerating the transformation of these industries through superior environmentally friendly cordless technology. The TTI brands like MILWAUKEE, RYOBI and HOOVER are recognized worldwide for their deep heritage and cordless product platforms of superior quality, outstanding performance, safety, productivity and compelling innovation.
Founded in 1985 and listed on the Stock Exchange of Hong Kong in 1990, TTI is included in the Hang Seng Index as one of their constituent stocks. The Company maintains a powerful brand portfolio, global manufacturing and product development footprint, as well as a healthy financial position with record worldwide 2021 annual sales of US$13.2 billion, with over 47,000 employees as of the first half of 2022.
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