Responsibilities:

• To be responsible for the development of digital marketing;

• To develop marketing strategy and engagement plan for digital marketing;

• To prepare, draft and upload posts and photos for Society’s various social media platforms on a regular basis and after events on IFF website and other social platforms such as Facebook, Weibo, WeChat, Flickr, Twitter, Wikipedia, Instagram & etc.

• To maintain a sponsor and market intelligence database; To liaise with Education Bureau, universities, other educational institutions and secondary schools for outreach programme if any; and handle enquires related to outreach programmes;

• To liaise with design and printing house for preparing all publicity and promotional materials for the audience development and outreach programmes;

• To co-ordinate and assist in production of promos, trailers, highlight videos, promotional collaterals & etc. for Society’s different events;

• To provide on-site support in all Society’s events;

• To assist in marketing, PR and event activities of the Society;

• To coordinate with designers and production houses on promotional materials;

• To proofread all outgoing promotional materials to ensure the accuracy;

• To prepare various reports and analyses on social media, sales and sponsorship programme; marketing and events reports; and thank you packages to sponsors and festival supporters; and

• Perform any other tasks as assigned by the immediate supervisor and/or management from time to time.

Requirements: 

• University degree in Marketing/Digital Marketing with minimum2 years of relevant working experience or substantial marketing and social media experience with basic graphic design and video editing skill;
• Solid experience in social media (Facebook, Twitter, Weibo, Instagram, Youtube and etc.) and KOL marketing, prior global and regional experience (especially the China market) is a plus;
• Proactive, independent, good interpersonal and communication skills;
• Creativity, strategic thinking and attention to details are perquisites;
• Proficiency in spoken and written Chinese and English is essential;
• Ability to work under pressure and in a fast paced environment;
• Proficient in PC skills (MS Word, Excel, PowerPoint);
• Knowledge in video editing, Adobe AI or Photoshop is a plus;
• Passionate in film industry and social media is preferred;
• Required to work overtime and irregular hours including full-day work on weekends and public holidays during certain periods. 

Interested parties should apply with detailed resume stating current and expected salary to The HR & Administration Office, The Hong Kong International Film Festival Society at 8/F, The Rays 71 Hung To Road, Kowloon, Hong Kong or click "apply now" for application

(All personal data provided by applicants will be used for recruitment purpose only. Only those who are shortlisted will be contacted.)