Responsibilities

• Assist in developing and implementing plans and goals for Director
• Analyze how our brand is positioned in the market and crystalize targeted consumers insights
• Take brand ownership and provide the vision, mission, goals and strategies to match up to
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
• Oversee marketing and advertising activities to ensure consistency with product line strategy
• Monitor product distribution and consumer reactions

Requirements

• Degree in Marketing, Business Administration, or related field
• Excellent understanding of the full marketing mix
• Experience in identifying target audiences and devising campaigns that engage, inform and motivate
• Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
• Strong analytical skills and data-driven thinking
• Excellent command of the English language

We offer competitive remuneration packages to the right candidate. Personal data will be used for recruitment only.  You may consider your application unsuccessful if you do not hear from us within 4 weeks.