Responsibilities

• Plan and implement effective trade promotion and familiarisation programmes to ensure overseas travel trade participants are well-equipped to promote Hong Kong
• Obtain and analyse feedback on trade promotions and familiarisation programmes, assess effectiveness and recommend improvements for future activities
• Conduct regular visits to Hong Kong travel trade partners to provide them with up-to-date information on HKTB promotional activities, offer assistance in facilitating their promotional efforts, and collect market intelligence
• Provide planning and co-ordination support in the execution of marketing programmes in Hong Kong & overseas, to build business and communication platform for the Hong Kong trade and partnering national tourism organizations to strengthen trade partnership
• Support in planning, organisation and execution on ad hoc marketing activities as assigned by supervisor. E.g. co-ordination of delegation visit from the Greater China region, gathering in-house resources for marketing materials compilation and desk research for business planning
• Manage an effective communication process between HO departments and overseas offices to ensure all communication deliverables comply the brand guidelines and follow the co-operate procurement and accounting policy
• Undertake any other ad hoc assignments as directed by the supervisors.

Requirements

• University graduate with at least 4 years’ experience in marketing, preferably in the travel trade and /or tourism related field
• High proficiency in spoken and written English and Chinese (including Mandarin). Knowledge of other languages is an advantage.
• Good interpersonal skills and analytical skills, able to work independently
• Good report writing and verbal presentation skills
• Good computer skills and knowledge of Microsoft Office

Interested parties please send resume with present and expected salary by clicking "Apply Now" or by mail to "Human Resources Department, Hong Kong Tourism Board, 9th-11th Floors, Citicorp Centre, 18 Whitfield Road, North Point, Hong Kong". Please quote the reference number in the application. Late applications will not be considered.

Personal data provided by job applicants will be used strictly in accordance with our personal data policies, a copy of which will be provided upon request.

Only shortlisted applications will receive our response. All information received will be kept in strict confidence and only for employment-related purpose.