Assistant Manager, Digital Marketing (Channels Distribution) (2-year Renewable Contract)
Hong Kong Tourism Board
- Company Industries：Others
Job Information
- Post Date：2019-01-21
- Career Level：Middle
- Location：Tin Hau
- Yr(s) of Exp：8 years
- Qualification：Degree
- Salary：Salary provided
- Employment Type：Contract
- Job Function：Media Buying Marketing - Market Research Digital Marketing
Job Description
Responsibilities
- Work closely with media agency to execute and implement activations on digital platforms
- Manage global search marketing campaigns
- Implement web tracking application and provide reviews of campaigns
- Manage email marketing campaigns and drive subscriptions
- Identify trends and insights to optimize media spend and performance
- Responsible for managing digital creative asset with external agencies
- Develop effective communications ideas and execution
- Support and closely coordinate with other teams to facilitate their digital promotions
Requirements
- Degree in Marketing, Communications or related discipline is preferred
- Minimum 8 years’ working experience, with at least 3 years in digital marketing and advertising fields
- Proficiency in web tracking tools with good understanding of different ad management platforms
- Knowledge in Google Adwords and Google Analytics is a must
- Good knowledge or experience in HTML and web development is an advantage
- Good command of English and Chinese
Interested parties please send resume with present and expected salary by by clicking Apply Now or by mail to "Human Resources Department, Hong Kong Tourism Board, 9th-11th Floors, Citicorp Centre, 18 Whitfield Road, North Point, Hong Kong". Please quote the reference number in the application.
Personal data provided by job applicants will be used strictly in accordance with our personal data policies, a copy of which will be provided upon request.
Only shortlisted applicants will be contacted. All Information received will be kept in strict confidence and only for employment-related purpose.
Company Info
You have a chance to start a career in tourism with the second recruitment for the Tourism Orientation Programme (TOP). Funded by the Government and organised by the Hong Kong Tourism Board (HKTB), this structured programme will provide paid training for a year. It is ideal for candidates who want to enhance their competitiveness in the tourism industry through continuous learning and dedicated workplace attachments. Successful candidates will become Tourism Hosts in the front line of different service organisations to enhance Hong Kong’s international image as a leading tourism destination.
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