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Marketing Manager - Digital Media

Bespoke Wedding Limited

  • Company Industries:Others

Job Information

  • Post Date:2019-01-02
  • Career Level:Middle
  • Location:Lai Chi Kok
  • Yr(s) of Exp:3 years
  • Qualification:Degree
  • Salary:Salary negotiable
  • Employment Type:Full Time
  • Others:Full Time
  • Job Function:Media Buying  Strategic Planning  Digital Marketing  

Job Description

Responsibility:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our market status, noise, and social media presence with Editorial team.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, conduct media-buy, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan (short, mid, long term), execute, and measure experiments and conversion tests
  • Collaborate with internal teams to fine-tune product and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Collaborate with agencies and other vendor partners
  • Assist Business Development team to pitch and land new client. 
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirement:

  • B/M degree in marketing or a related field
  • 3-5 years experience working at a media agency or publisher
  • Knowledge of Asia Miles program management would be a clear advantage
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (i.e., Google Analytics)
  • Working knowledge of ad serving tools (e.g., Doubleclick, Atlas, etc.)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Must be company-focused, self-motivated, sales-driven and able to work independently as well as part of a team
  • Excellent interpersonal skills and comfort with client-facing role
  • Proficient with MS Office, especially with PowerPoint and at ease to create professional client presentation.
  • Take ownership, and always embrace a positive "can-do" attitude. 
  • Fluent written and oral English and Mandarin would be a huge advantage. 
  • Ability to work under a constantly changing start-up like environment (change for the better of course!) 

Candidates with below attributes need NOT apply: (really, seriously,  no thank-you... 🙇🏻‍♂️)

  • 諸事八卦,鍾意講是非,說話單打(全公司都知道老闆最憎呢種人!)
  • 自問專家而不接受別人意見,獨行俠,自問大師者 - 免問 !
  • “我做慣大公司,呢啲 startup 簡直係 easy job 啦” - 免問 !
  • 等人俾嘢你做者,老闆不動我不動者 - 免問!

(真係唔該唔好send CV 俾我哋,我哋時間真係好寶貴,大家無謂做 show 唔該! 非誠勿擾!)

We Offer:

• 5 Days work 🖐🏼
• Flexible Working Hour ⏱
• Birthday / Stress / Holiday / Monday-Blue / (Whatever) Leave...  😎
• Medical subsidy 🤒
• Crazy, 0-gossip, noisy-fun office environment 😁

Interested candidates, please email full resume with 1.) EXPECTED SALARY 2.) AVAILABILITY 3.) WORK REFERENCE  to HR department by clicking 'Apply Now'.

For company information, please refer to our web site http://www.bespoke-wedding.com/ .

All information received will be kept in strict confidence and only for employment-related purpose.

 

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