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Product Marketing Specialist

Furrion Ltd

  • Company Industries:Trading and Distribution

Job Information

  • Post Date:2019-01-21
  • Career Level:Entry Level
  • Location:Pok Fu Lam
  • Yr(s) of Exp:3 years
  • Qualification:Degree
  • Salary:Salary negotiable
  • Employment Type:Full Time, Permanent
  • Job Function:Electronics  Procurement / Purchasing / Sourcing  

Job Description

Responsibilities:  

  • Support product development initiatives by acting as a link between the product development team, product marketing team and the market
  • Utilize a high degree of product specific technical knowledge to define unique selling propositions (USPs) and accompanying benefit stories
  • Assist with presentations as needed to communicate details of product line and train internal and external customers on products, technologies, USPs, etc.
  • Identify product feature requirements based on analysis of marketplace technology trends, competitive strategies and product offerings, and retailer business needs
  • Collaborate with Sales team to analyse product performance and share insights with the relevant internal stakeholders
  • Analyze product performance and share insights with product marketing team, product development team and line manager
  • Collaborate with creative (in-house and/ or external) and merchandising teams to assist in development and review of packaging artworks
  • Support the development of product sales materials, all product display, POS materials, collaterals materials, instructions manuals, spec sheets and packaging
  • Drive the implementation of all GTM strategies for new product launches
  • Maintain the product image library with renders and photos in collaboration with the in-house design team Maintain annual New Product Development launch calendar for specified product portfolio
  • Assist in preparing Post Implementation Reports (PIRs) to the business with the emphasis on campaign successes or development opportunities
  • Assist in providing support to product marketing initiatives
  • Assist in preparing product marketing content
  • Maintain a detailed and accurate Work In Progress document
  • Undertake other tasks assigned by Line Manager

Requirements: 

  • University degree in Marketing, Public Relations, Management or relevant disciplines
  • Around 3 years relevant working experience in product marketing
  • Must-have experience within consumer electronics
  • Experience with audio visual products preferred and highly regarded
  • Excellent command of written and spoken English
  • Excellent analytical, communication, presentation and interpersonal skill
  • Very creative, self-motivated, proactive and independent
  • Ambitious, hunger for success and energetic
  • Experience in effectively managing multiple stakeholders
  • On occasion willing to work outside of hours to participate in meetings with international colleagues based in other countries
  • Immediate availability

 

 What we offer:

  • Working environment: a fast growing company with the work-hard, play-hard culture and 5-day work week
  • Annual Package: Base salary, double pay and non-guaranteed bonus
  • Fringe Benefits: Transportation allowance, meal allowance and medical benefit
  • Leave: Annual leave, floating leave and birthday leave

 

We are an equal opportunity employer. The incumbent will normally work under a 5-day week subject to operational needs. An attractive remunerative package including lunch, transportation allowance and good prospects will offer to the right candidate. Please apply with your full resume including salary expectation and availability.

Company Info

Furrion is a global technology company that focuses on developing products and services that enhance consumer lifestyles. Our diversified business includes consumer and professional electronics, home appliances, specialty appliances, renewable energy, automotive navigation, information technology, power management systems and electrical components.

Since the company was founded in 2005, Furrion has become the leading supplier of luxury products to the marine, recreational vehicle, specialty vehicle, hotel, residential and adjacent specialty industries with over 150% year-over-year growth for the past eight years.

Furrion was started by three founders who shared a simple, if ambitious, vision: to make the future perfect. Today, our mission is to reinvent luxury living for a new generation, helping our customers escape the constraints of everyday life and live a future of limitless possibilities. It is this clear, idealistic vision that drives everything we do. Creating perfection isn’t easy, but we’ll never stop trying.

We are inspired to make the future better and have a relentless drive to innovate in order to make it happen as soon as possible. This restless drive begins with our founders and permeates through our work culture, creating a team of bold game changers. "Furrion is committed to facing forward, innovating not only in engineering, but also in design."

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