Senior Brand Manager - contract
JT Laurel Consultancy Limited
- Company Industries:Others
Job Information
- Post Date:2019-01-28
- Career Level:Senior
- Location:Not Specified
- Yr(s) of Exp:6 years
- Qualification:Degree
- Salary:Salary provided
- Employment Type:Contract
- Job Function:Marketing - Brand / Product Management
Job Description
Our client is a fast growing FMCG MNC and they are looking for a Contract Senior Brand Manager to support the business growth. Reporting to Marketing Manger and you will be responsible for:
Job Description
- Set business strategy for the assigned specialized nutrition brand to balance short-term and long-term goals to unlock growth potential
- Independently develop and execute annual business plan to continue drive the fast pace of growth
- Lead multi-disciplinary agencies and internal cross-functional teams to achieve business and brand objectives
- Shape category and brand story together with sales and shopper marketing team to influence our key customers
- Work closely with finance team to track and help supervisor drive brand’s P&L
- Proactively plan and reallocate brand A&P to maximize spend efficiency
- Lead/assist in NPD projects to ensure robust innovations pipeline for the brand
- Work with global & regional team in developing winning communications and portfolio along with supervisor, then translate back to local insight-driven communications
- Coach and lead 1 direct report (i.e. Brand Manager)
Qualifications
- University graduate with a minimum of 6-8 years of working experiences in Brand Management or Category Management
- Experience leading people or a team
- A strategic mindset with a strong thirst for success
- A problem-solver with a good mix of analytical skills as well as sense of creativity
- Proven track records in leading and motivating internal cross-functional teams and external agency partners will be key
- Experience in China marketing or cross-border e-commerce will be an advantage
- Excellent listening, communication and influencing skills are essential
Company Info
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