Our client a leading brand in Hong Kong are looking for a Digital Analytics Manager with a data driven mindset with strong experience in performance marketing to help deliver and develop their reach within Hong Kong, APAC and globally.  A keen sense of ownership and motivation is required for this position.

Responsibilities include

• Deliver digital marketing campaigns to boost online traffic, leading to acquisitions and conversions
• Implementing analytical tools such as Google Analytics, Adobe Omniture
• Be responsible for the website, preparing and executing SEM strategy
• Measure and analyze online marketing performance, being able to conduct analysis and insights
• Interacting and handling business partners and external agencies
• Lead a team to carry out regular marketing research to understand target audience’s behavior, needs and expectations; as well as competitor analysis

Requirements :

• A degree holder in Marketing, Business Administration or Statistics
• Minimum 7 years' experience with at least 4 years of digital marketing experience at manager/assistant manager level
• Proven record in using analytics, digital marketing to drive business results, transforming data to actionable insights and recommendations
• Experience in using different web, social media, analytics tool, market segmentation to optimize both online and offline campaigns
• Excellent knowledge of MS Excel and SQL for analysis and presentation of data and statistics
• Solid Tableau, Google Analytics/ Adobe Omniture experience
• familiar with executing SEO & SEM strategy and campaigns
• Strong business and marketing acumen, demonstrated ability to develop analytic approaches to solve critical business problems
• Fluent in English (Cantonese would be advantageous but not necessary)
• Excellent presentation, communication and interpersonal skills

If you are interested in this position please send your CV in Word Format to Daisy Lee at dlee (at) nakamahongkong (dot) com and put "Digital Analytics Manager" in the Subject Heading.