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Assistant Manager, Communications/Marketing in the Office of Institutional Advancement

HKU School of Professional & Continuing Educatio

  • Company Industries:Education

Job Information

  • Post Date:2019-03-13
  • Career Level:Middle
  • Location:Not Specified
  • Yr(s) of Exp:5 years
  • Qualification:Degree
  • Salary:Salary provided
  • Employment Type:Contract, Full Time
  • Job Function:Management  Marketing - Brand / Product Management  Digital Marketing  

Job Description

Duties: Reporting to the Senior Manager, Marketing and Communications, the appointee will be responsible to implement various marketing communications activities for the School, which include digital and content marketing, advertising, design management and event organization together with some administrative duties as assigned. The main duties include but are not limited to the following:

 

  • To collaborate with internal counterparts and stakeholders to develop integrated marketing campaigns for School branding, full-time and part-time programmes.

 

  •  To liaise with agencies, media vendors, and design houses to deliver quality communications materials within timeline and budget.

 

  • To participate in research, writing, translation, editing and proofreading of all kinds of communications materials such as social media content, eNews and brochures in English and Chinese.

 

  • To manage social media platforms to reach different target segments and to increase customer engagement.

 

  • To implement digital marketing and website initiatives to enhance audience’s online experience and to optimize performance.

 

  • To write effectively in appropriate tone and manner for different purposes including documentation and correspondence.

  

Requirements:

 

  • Bachelor’s degree holder in Communications, Branding, Marketing or related disciplines.

 

  • 5 years’ relevant working experience at supervisory level in the commercial or education sector. Agency background is a plus.

 

  • Strong knowledge and solid experience in social media, digital marketing and content development. Good understanding of Google Analytics, SEO and SEM will be an advantage.

 

  • Strong competency in writing and editing English and Chinese. Capable to gate keep high standard content quality.

 

  • Exceptional communication skills and excellent interpersonal skills to work with a wide range of people across functions.

 

  • Good judgement sense with strong analytical and organizational skills to handle the complexity of projects.

 

  • High flexibility to handle multiple tasks and to work under pressure with short timelines.

 

  • Good competency in using different types of computer software.

 

Terms of Appointment:Salary placement will be commensurate with qualifications and experience. The contract will normally be for 2 years with the possibility of renewal subject to review. A contract-end gratuity (taxable) will be payable upon satisfactory completion of the contract. Medical and dental benefits, annual leave and the use of sports and library facilities will be provided where applicable. The School also provides staff development opportunities.

 

Applications: Please send application quoting the reference number to the Human Resources Team, HKU SPACE, 7/F., T. T. Tsui Building, The University of Hong Kong, Pokfulam Road, Hong Kong. You may apply online or download an application form at http://hkuspace.hku.hk/jobs or request one by fax (852) 2540 3271.

 

Closing Date for Applications:                     27 March 2019

 

The information provided in an application will only be used for the purpose of consideration for appointment by HKU SPACE. Applicants not contacted within 8 weeks from the closing date may assume that their applications are unsuccessful. Unsuccessful applications will be kept for a maximum period of 24 months.

 

Company Info

HKU SPACE, which is the extension arm of The University of Hong Kong and a leading provider of continuing and professional education, offers both award-bearing programmes and non-award bearing courses.  More information about HKU SPACE is available at http://hkuspace.hku.hk.

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