Our client, a global FMCG company with iconic brands, is looking for a well experienced, Trade Marketing Manager to join its prospering business. This FMCG Company is currently offering a great opportunity to join their successful team in Hong Kong and developing your future career.

Based in Hong Kong and reporting to the Head of Trade Marketing, you will be responsible for managing a team of Trade Marketing Executives to manage the 4Ps and develop the channel strategies for the assigned portfolio.

Responsibilities:

• Creating a trade marketing strategy and work closely with the marketing team to commercialize brand plans, pricing and promotions
• Ensure in-store POS and sales selling stories are tailored appropriately for assigned channel and designed to maximize conversion and impact in the retailer
• Manage the trade spend and allocate the AP& budget across all channels/customers
• Executing the trade marketing plan across the region.
• Driving brand awareness across various categories and products.
• Coordinating the creation and delivery of marketing materials and content.
• Managing and motivating a team of trade marketing executives.
• Reporting on data and industry trends relating to trade categories.
• Creating trade marketing plans for individual products and product ranges.
• Segment the customer base and work closely with P&Ls to optimize channel strategies and maximize ROI

Requirements: 

• At least 4-6 years of Trade Marketing, Sales/Key Account, Merchandising, and Category Management processes and practices experience in FMCG Sector.
• Strong commercial outlook and an ability to drive revenue growth through marketing.
• Highly motivated and passionate about trade marketing.
• Fluency in Chinese and English

Interested parties please send your updated resume in WORD format