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Branding and Marketing Manager

Poking Industrial Company, Limited

  • Company Industries:Electronics/Electrical Equipment

Job Information

  • Post Date:2019-03-12
  • Career Level:Senior
  • Location:Wong Tai Sin Area
  • Yr(s) of Exp:3 years
  • Qualification:Non-Degree Tertiary
  • Salary:Salary negotiable
  • Employment Type:Permanent
  • Others:Recent Graduate will be considered
  • Job Function:Marketing - Brand / Product Management  Marketing - General / Support  Digital Marketing  

Job Description

A reputable International kitchen and electrical appliances brand launching in China market

 

Requirements :

  • Report to Marketing Director
  • Keep abreast of consumer trends and competitor analysis in China markets, identify new products to the business
  • Assist the overall strategic business plans to deliver market shares, volume and profit objective.  Develop branding and marketing road map in China for short, medium and long term.
  • Assist to drive the the whole new product launching process from planning including target customer group, price setting, prepare marketing materials to launching campaigns and coordinating sales platform set up
  • Formulate marketing programs and promotional campaign to build brand awareness.
  • Drive cross functional on deliverable including to monitor the e-commerce business in various platforms for China market
  • Work closely with China partners on the set up of China sales office, and marketing agency
  • Communicate with Overseas brand office on the brand guideline and marketing approach

Job Responsibilities :

  • Bachelor Degree in Marketing or related disciplines
  • At least 3 years marketing experience in international brand, experience in kitchen and electrical product is a plus
  • Familiar with brand management and marketing communication
  • Comfortable with data analysis and quantitative analysis of business and research data
  • Native speaking Mandarin and Chinese typing is a must.
  • Good command of English to communicate with overseas office
  • Excellent communication skill with Mainland Chinese business associate
  • Traveling to Mainland China is required, may station in China office occasionally
  • Self motivated, creative and be able to work independently
  • Hands on computer skills in Microsoft office such as Word/Excel/Powerpoint
  • Knowledge in China based social media and sales platform would be an advantage
  • Candidate with less experience will be considered as Marketing Executive

 

We offer 5-day work, bank holidays, double pay & medical insurance.

Interested party please send your full CV and expected salary by clicking "Apply Now" 

All personal data collected will be used for recruitment purpose only.

 

Company Info

Poking Industrial Company Limited is one of the leading company in Hong Kong for Kitchen Appliances. We established in 1967 with more than 50 years history in Hong Kong.

We focus on developing creative and innovative product with the best quality to worldwide market. 

We are now inviting energetic candidate with worldwide vision to take the challenge together with us.

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