Our client is a renowned FMCG multinational company which is looking for a Senior Digital Marketing Manager to support the rapid business growth.  Reporting to Head of Digital and you will be responsible for: 

Responsibility:

• Drive overall social media strategy and execution
• Develop content strategy aligned with short-term and long-term marketing targets
• Collaborate with marketing and design teams to plan and develop site content, style and layout
• Create and publish engaging content
• Edit, proofread and improve writers’ posts
• Liaise with content writers to ensure brand consistency
• Optimize content according to SEO
• Use content management systems to analyze website traffic and users engagement metrics
• Manage content distribution to online channels and social media platforms to increase web traffic
• Develop an editorial calendar and ensure content team is on board
• Ensure compliance with law (e.g. copyright and data protection)
• Stay up-to-date with developments and generate new ideas to draw audience’s attention

Requirement:

• Degree in Marketing or any related disciplines
• Minimum 8 years of digital marketing experience in agency and commercial 
• Strong and aggressive drive for results
• Ambitious, analytical and strategic thinking
• Strong communication and interpersonal skills
• Fluent in English and Mandarin