A Media Solution, offers industry expertise and digital marketing solutions that allow brands to reach, engage and influence its qualified audience of travelers around the world. Through its network of leading travel brands and global points of sale, they provide partners with insights about traveler behaviors during every stage of the purchase journey, along with dynamic advertising solutions, to deliver strategic campaigns and measurable results.

 

 

Responsibilities

 

• Define, prioritize, content marketing activities globally in collaboration with Global Content team.
• Define the SEO metrics to measure success in all activities related to content automation opportunities and user generated content.
• Analyze metrics performance to find insights and develop a lateral thinking approach for new opportunities.
• In collaboration with the global Content Innovation Team help growing content marketing opportunities across multiple partners by driving inbound efforts, syndication and demand driven model.
• Use Hotels.com global content marketing platform collaborating with the PR and Social team.
• In close collaboration with the PR team convey all efforts to drive inbound value for Hotels.com content marketing efforts.
• Articulate SEO requirements and how to best deliver value for the channel across multiple content projects
• Validate SEO efforts and thinking through defining content marketing tests and elaborating results.
• Work in collaboration with the PR team to identify new opportunities for inbound content marketing activities.

 

Required Skills

 

• Excellent knowledge of SEO (Search Engine Optimization)
• Formulate strategic plan to improve SEO contents and inbound marketing performance globally
• Knowledge of inbound marketing and PR collaboration
• Knowledge of SEO content ranking factors
• Ability to build recommendations and insights from the data available
• Ability to communicate and work effectively with large matrix
• Excellent problem solving and analytical skills
• Highly competent with spreadsheets and presenting data correctly in an easy to digest format (Excel, OpenOffice, Google docs, Tableau etc...)
• Knowledge of web based analytic platforms is preferred
• SQL or Python advantageous but not required

 

 

 

 

 

 

Thank you for your interest with Recolo Careers. For your application to reach directly to our consultant responsible for this job openings please apply via our careers portal below for a quick reply.   

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As a high performance talent acquisition consultancy firm, we specialise in providing one of the best recruitment services throughout the region that includes professional staffing, human resources process outsourcing, and talent management consulting across a wide range of industry sectors successfully. 

We service the world's leading financial institutions, global high-tech conglomerates, and multinational commercial organisations. Operating at all levels of senior and top executives, Recolo manages careers of top-notch professionals in Accounting, Banking, Finance, Investment, Risk, Legal, Technology, Sales, Marketing, Real Estate, HR, and Operations fields.