Associate / Senior Associate, Digital Marketing (Content)
Aviva Life Insurance Company Limited
- Company Industries:Insurance / Pension Funding
Job Information
- Post Date:2019-05-16
- Career Level:Entry Level
- Location:Kowloon Bay
- Yr(s) of Exp:2 years
- Qualification:Degree
- Salary:Salary provided
- Employment Type:Full Time, Permanent
- Job Function:Digital Marketing
- Benefits:Dental insurance, Five-day work week, Life insurance, Medical insurance
Job Description
Responsibilities
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Write, edit, and translate long form content for marketing campaigns, corporate website, email, blog, etc to drive desire to purchase
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Write, edit, and maintain short form social media and advertising content, platform, and advertising (e.g. WeChat, Facebook, Instagram, LinkedIn, etc)
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Support visual and creative design to support overall content strategy
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Identify market trends and consumer insight to respond with relevant content to drive interest and desire across optimal distribution channels
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Work with various internal stakeholders to align on content strategy and angles
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Strategic and creative mindset, able to bring new ideas onto the table
Role requirements
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Bachelor degree in marketing, digital, language, translation, arts, journalism or related fields
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2+ years’ experience in writing and content creation in a digital environment, familiar with the major digital platforms and tools
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Solid experience with relevant tools (e.g. Adobe Photoshop, Illustrator, video editing, sound editing, etc)
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Financial services background preferred, especially with experience and knowledge of regulatory requirements. Advertising, marketing, media, digital agency background also welcome
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Cantonese/Traditional Chinese and English language skills preferred, experience working with regional teams ideal. Mandarin/Simplified Chinese nice to have
Company Info
Blue, trade name of Aviva Life Insurance Company Limited
Contact
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