Roles & Responsibilities

• Support the formulation of individual donor loyalty building and value maximization strategies
• Devise and implement an action plan for the strategies, and activities to achieve individual donor loyalty with UNICEF HK, including donor experience and communication, and maximize the results of retention programmes
• Take leadership in strategising and execute effective engagement activities with donors, and work with team members and other teams for the deployment of communication channels including direct mailings, telemarketing, digital and social media platforms
• Develop action plan with insights from in-house database and through new means in the market, to enhance donor loyalty
• Manage risks for individual donor attrition, eg detection of signs of donor withdrawal and offer of options for retention
• Plan and manage budget effectively to achieve the annual results
• Point of contact in case of any emergenc(ies) occurs, to coordinate and communicate with other Teams members, and deliver the fundraising activities once an emergency appeal is launch.
• Other duties as assigned by supervisor(s) from time to time

 Job Requirements

• A university degree and ability to analyse and synthesize complex data and formulate insights and strategies
• Minimum 5 years of experience in business development, loyalty programme, and / or membership management
• Ability to work independently and think strategically regarding donor retention and development
• Demonstrated work experience with project management such as event planning
• Proactive, creative, independent, strong sense of integrity and able to work under pressure and meet deadlines and KPIs
• Proficient in written and spoken English and Chinese

Partner with us and help make a difference

UNICEF - the United Nations Children’s Fund is the world-renowned charity which has been working for children worldwide since 1946. The Hong Kong Committee for UNICEF, established in Hong Kong in 1986, raises fund, engages the community, and supports programmes to protect the rights and improve the well-being of children both in Hong Kong and around the world.