Brand Executive (Ref: C0MK)
Jebsen Beverage Company Limited
- Company Industries:Food and Beverage
Job Information
- Post Date:2019-06-06
- Career Level:Not Specified
- Location:Causeway Bay
- Qualification:Not Specified
- Salary:Salary provided
- Employment Type:Full Time, Permanent
- Job Function:Marketing - Brand / Product Management
- Benefits:Dental insurance, Five-day work week, Life insurance, Medical insurance, Performance bonus
Job Description
Responsibilities:
- To plan, execute, monitor and evaluate results of brand programs, events and other marketing initiatives of a leading beer brand in Hong Kong market.
- To liaise with advertising agencies, event organisers, business partners and vendors to maximize brand exposure by different ATL / BTL / social activities and achieve business objectives within assigned budget and specific timeline.
- To provide marketing support to sales teams with customised promotions, POSM production and brand visibility enhancement, sales-driven trade programs, and to assist exploration of business opportunities.
- To prepare marketing reports such as competitive analysis, market trend updates presentation, market research and budget reports.
Requirements:
- University graduate, preferably in marketing or communications field
- 2-3 years experience in brand marketing, event marketing, digital marketing or advertising
- Experience in FMCG or alcoholic/beverage brands is preferred
- Good written & spoken English and Chinese
- Hands-on PC skills in MS Word, Excel, Powerpoint and Chinese Word Processing
- Excellent communication and interpersonal skills
- Presentable, detail-minded with strong marketing and art judgments
- Self-motivated and proactive with creative thinking
Company Info
Jebsen
Group is a leading brand builder and a focused marketing, investment and distribution organisation. With over 125 years of continuous presence in Greater China, the Group has four Core Business Lines – Motors, Beverage, Consumer and Jebsen Capital – and two
further established business lines around Industrial and Logistics. We are committed to creating a workplace that provides continuous development and career exposure to our employees.
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